Airline Visual Identity 1945 1975

Author: M. C. Hühne
Publisher:
ISBN: 9783981655018
Format: PDF, Docs
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The Standard Edition of the successful and elaborate Premium Edition of Airline Visual Identity 1945-1975 (2014) contains all of the information and almost all of the images, but in a leaner format and at a more affordable price. The book carefully curates the work of prestigious designers and advertising icons, taking the reader back in time to witness the glamourous days of the airline industry. It reproduces the best examples of commercial art from the period to give the reader a museum-like experience. A series of well researched case studies for each of the thirteen airline corporations accompanies the amazing commercial artwork, providing unique insight into the design and advertising methods of an era when airlines were considered the most esteemed business sector and quality was the main criterion for selecting a flight. Conceived by some of the best creative minds of the time, such as Ivan Chermayeff, Otl Aicher, Massimo Vignelli, Academy Award winner Saul Bass, or advertising titan May Wells Lawrence, the designs found in the book illustrate the shift from traditional methods of corporate design and advertising to comprehensive modern identity branding programs, a development which is characteristic of the 1960 s."

Airline Visual Identity

Author: M. C. Huhne
Publisher: Callisto Pub Gmbh
ISBN: 9783981655001
Format: PDF, ePub, Docs
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Airline Visual Identity 1945-1975 is a series of concise and well researched case studies focusing on selected time segments in the corporate design histories of the world's greatest airlines. It provides unique insight into the design and advertising methods of an era when airlines were considered the most glamorous business sector and quality was the main criterion for selecting a flight. The airlines' visual identities were forged by some of the best creative minds of the time: designers like Ivan Chermayeff, Otl Aicher, Massimo Vignelli or Academy Award winner Saul Bass, as well as advertising luminaries like Mary Wells Lawrence. The book illustrates the shift from traditional methods of corporate design and advertisement to comprehensive modern identity programs that were generally introduced in the 1960's and early 1970's.

Pan Am History Design Identity

Author: M. C. Huhne
Publisher: Callisto Publishers Gmbh
ISBN: 9783981655056
Format: PDF, ePub
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Pan Am: History, Design & Identity is a captivating story of an airline company that refused to consider anything impossible and single-handedly revolutionized air travel despite innumerable technical, political and organizational obstacles. From modest beginnings in the late 1920 s, Pan am developed into the world s best known airline company and served as an ambassador of American values and leadership. No other company has had a comparable influence on the airline industry, continually finding solutions for problems considered insolvable by others. Pan Am s rapid rise was accompanied by highly effective publicity campaigns which featured some of the best design and advertising in the industry. This book takes the reader on a journey into the elite world of early air travel and into the jet age when a plane ticket became affordable for the general public and mass tourism took off. The blue globe symbol, developed in the mid 1950 s, gained fame around the world. An icon and legend, it has remained in our collective visual memory down to the present day. The author explores the astonishing complexity of the company and its founder, Juan Trippe. A less known fact is that Pan Am for more than a decade built and operated the largest airline in China. Moreover, it founded Intercontinental Hotels, which today has become the world s largest hotel group. As a preeminent pioneer of global hotel operations, the company boasted an intricate and highly remarkable architectural and graphic design concept. Numerous images in this book have never been published. Great care was taken not only in developing a spell-binding visual storyline to complement the text, but also in reproducing and digitally restoring all images as accurately as possible. The book is a tribute to one of the most important companies of the 20th century and to its visionary founder. In the Premium Edition, additional care was devoted to reproduce all images true to the originals: in many instances specials Pantone colors, including gold and silver, were used to go beyond the already extremely high quality criteria of the books Standard Edition."

Mapping the Airways

Author: Paul Jarvis
Publisher: Amberley Publishing Limited
ISBN: 1445654652
Format: PDF, ePub, Docs
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Explore the integral part that maps have to play in the fascinating history of air travel.

Better by Design

Author: Paul Jarvis
Publisher: Amberley Publishing Limited
ISBN: 1445642964
Format: PDF, ePub
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Lavishly illustrated full-colour story of the development of the internationally renowned British Airways brand, in association with British Airways and full of fascinating images from the British Airways archive

Come Fly with Us

Author: Johanna Omelia
Publisher:
ISBN: 9781933112060
Format: PDF, ePub, Mobi
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When the first commercial flights took off in the 1930s, stewardesses were registered nurses whose duties included swatting flies and helping passengers read railroad timetables in the event of forced landings. In the 1950s, stewardesses were viewed as wives-in-training, as adept at preparing a baby's bottle as mixing a martini. By the swinging ' 60s and ' 70s, female flight attendants were considered successful marketing tools, sporting microminis, hot pants, and buttons that read "Pure, Sober, and Available" to lure male business passengers on board. "Come Fly with Us!" explores the unique history of this industry pioneered by women, tracing changes in the flight attendant's role -- from flying nurse to airborne sex kitten to today's custodian of safety and service. Stunning visuals from airline archives and early flight maps, promotional brochures, and print advertisements re-create a sense of the early days and underscore the dramatic changes that have occurred in this dynamic industry.

Art Deco Airports

Author: Terry Moyle
Publisher: New Holland Publishing Australia Pty Limited
ISBN: 9781742577821
Format: PDF, Docs
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Art Deco Airports looks at the first airports of the world, specifically Airports of the 1920's and early 1930's. The book is illustrated in full color, with line drawings and photographs. With the 100 years of Commercial aviation occurring in 2019, Art Deco Airports marks that important anniversary. Focusing on airports in Great Britain, Europe, and the United States, all of which were heavily influenced by the art deco architecture of the era. These airport buildings were subject to enormous change as air transport became more popular and as aircraft technology meant entirely upgraded facilities. Many of these buildings were only in existence for sometimes 12 months before being either demolished or refurbished. Some of these fascinating buildings are also still in existence, albeit in a dilapidated state. The combination of these exotic and iconic buildings, fashion and associated aircrafts has never been captured in art before and will present an exciting and appealing aesthetic reminiscent of the art deco posters of that era. It is truly a lost world. A great gift for travel lovers and history buffs. -- Terry Moyle

Braniff Airways

Author: Richard Benjamin Cass
Publisher: Arcadia Publishing
ISBN: 1439654239
Format: PDF, Docs
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Braniff Airways: Flying Colors takes readers on a magical flight through the history of Braniff International Airways, beginning with its small-town Oklahoma roots to its high-flying and stylish span of the globe. Braniff brought together the mystery of aviation with the glamorous fields of fashion, art, and design, and taught the flying world how to fly with style and beauty. It is this remarkable joining of forces that has made Braniff as popular today as it was when flying in style across the Atlantic and Pacific.

Popular Culture in the Age of White Flight

Author: Eric Avila
Publisher: Univ of California Press
ISBN: 0520248112
Format: PDF
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"In Popular Culture in the Age of White Flight, Eric Avila offers a unique argument about the restructuring of urban space in the two decades following World War II and the role played by new suburban spaces in dramatically transforming the political culture of the United States. Avila's work helps us see how and why the postwar suburb produced the political culture of 'balanced budget conservatism' that is now the dominant force in politics, how the eclipse of the New Deal since the 1970s represents not only a change of views but also an alteration of spaces."—George Lipsitz, author of The Possessive Investment in Whiteness