Alpha Dogs

Author: James Harding
Publisher: Atlantic Books Ltd
ISBN: 1848873115
Format: PDF, ePub, Docs
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David Sawyer dreamed of a career as a film-maker; Scott Miller, the son of a shoe salesman, was a brilliant copywriter. Unlikely partners, together they became a political powerhouse. Directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple, the consultants of Sawyer-Miller were the Manhattan Project of spin politics. In this pulsating book, James Harding tells the story of a few men whose political savvy, entrepreneurial drive and sheer greed came to alter the landscape of global politics. Alpha Dogs charts the creation of a new style of political campaigning and its triumph across the world.

Democracy for Hire

Author: Dennis W. Johnson
Publisher: Oxford University Press
ISBN: 0190272716
Format: PDF, ePub, Docs
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Though they work largely out of the public eye, political consultants-"image merchants" and "kingmakers" to candidates-play a crucial role in shaping campaigns. They persuaded Barry Goldwater to run for president, groomed former actor Ronald Reagan for the California governorship, helped derail Bill Clinton's health care initiative, and carried out the swiftboating of John Kerry. As Dennis Johnson argues in this sweeping history of political consulting in the United States, they are essential to modern campaigning, often making positive contributions to democratic discourse, and yet they have also polarized the electorate with their biting messages. During the nineteenth and early twentieth centuries, political campaigns were run by local political parties, volunteers, and friends of candidates; but as party loyalties among voters began to weaken, and political parties declined as sources of manpower and strategy, professional consultants swept in to fill the void. Political consulting emerged as a profession in the 1930s with publicists Leone Baxter and Clem Whitaker, the husband and wife team who built their business, in part, with a successful campaign to destroy Upton Sinclair's 1934 bid for governor of California. With roots in advertising and public relations, political consulting has since developed into a highly professionalized business generating hundreds of millions of dollars. In fact, some of the top campaign consulting firms have merged with others to form multinational public relations conglomerates, serving not just candidates but also shaping public advocacy campaigns for businesses and nonprofits. Johnson, an academic who has also worked on campaigns alongside the likes of James Carville and pollster Paul Begala, suffuses his history with the stories of the colorful characters who have come to define the profession of consulting, from its beginning to the present. More than just the story of the making of a political business, Democracy for Hire's wide-ranging history helps us to better understand the very contours of modern American politics.

Building a Business of Politics

Author: Adam Sheingate
Publisher: Oxford University Press
ISBN: 0190217200
Format: PDF, Kindle
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Political races in the United States rely heavily on highly paid political consultants who carefully curate the images of politicians, advise candidates on polling and analytics, and shape voters' perceptions through marketing and advertising techniques. More than half of the $6 billion spent in the 2012 election went to consultants who controlled virtually every aspect of the campaigns, from polling, fundraising, and media to more novel techniques of social media and micro-targeting. These consultants play a central role in political campaigns-determining not only how the public sees politicians, but also how politicians see the public. In Building a Business of Politics, author Adam Sheingate traces the history of political consultants from its origins in the publicity experts and pollsters of the 1920s and 1930s to the strategists and media specialists of the 1970s who transformed political campaigns into a highly profitable business. Today, consultants command a hefty fee from politicians as they turn campaign cash from special interest groups and wealthy donors into advertisements, polls, and direct mail solicitations characteristic of modern campaigns. The implications of this system on the state of American democracy are significant: the rise of the permanent campaign brings with it the rise of a permanent campaign industry. A professional political class stands between the voters and those who claim to represent them, influencing messages on both sides. Sheingate not only shows how political consultants have reshaped politics, though; he also covers recent developments like the commercialization of digital campaign tools and the consolidation of the political consulting industry into global media conglomerates. Building a Business of Politics is both a definitive account of the consulting profession and a powerful reinterpretation of how political professionals reshaped American democracy in the modern era.

Political Campaigns in the United States

Author: Richard K. Scher
Publisher: Routledge
ISBN: 1317295897
Format: PDF, Docs
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This book is an interpretive analysis of political campaigns in America: Instead of focusing on how campaigns are designed and run, it investigates the role campaigns play in our American politics, and the close symbiosis between campaigns and those politics. The text examines how campaigns are an important manifestation of how we "do" politics in this country. Hallmarks of this text include: Showing how campaigns can undermine our democracy and asking how democratic they—and by extension, our politics--really are. Demonstrating that the ability of the media to accurately, fairly, and deeply report on campaigns has been severely compromised, both because of the growing "distance" between campaigns and media outlets and because of the structure of "Big Media" corporate ownership and its tight relationship to "Big Money." It asks important questions about the media including: How do the media, reporters in particular, cover campaigns? What pressures and forces shape what and how they present campaigns? What is the impact of the ever-increasing chasm separating campaigns and the media? How does the close tie between corporate mainstream media and Super PAC money affect campaign coverage? How does the ability of campaigns and media to segment voters into ever-smaller slices influence how campaigns are covered? Tracking the continuing growth of unregulated, private, unaccountable "dark money" in campaigns as a threat to our democratic elections and politics. Democracy rests fundamentally on transparency and accountability – sunlight – and our campaign laws and norms now allow and encourage exactly the opposite, largely because of decisions by the United States Supreme Court.

Globalization

Author: George Ritzer
Publisher: John Wiley & Sons
ISBN: 1118687132
Format: PDF
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Updated to reflect recent global developments, the second edition of Globalization: A Basic Text presents an up-to-date introduction to major trends and topics relating to globalization studies. Features updates and revisions in its accessible introduction to key theories and major topics in globalization Includes an enhanced emphasis on issues relating to global governance, emerging technology, global flows of people, human trafficking, global justice movements, and global environmental sustainability Utilizes a unique set of metaphors to introduce and explain the highly complex nature of globalization in an engaging and understandable manner Offers an interdisciplinary approach to globalization by drawing from fields that include sociology, global political economy, political science, international relations, geography, and anthropology Written by an internationally recognized and experienced author team

Author: Thomas Mann
Publisher: Metaichmio Publications
ISBN: 6180311315
Format: PDF, ePub, Mobi
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Το Μαγικό βουνό είναι ένα αριστούργημα της ευρωπαϊκής λογοτεχνίας από έναν νομπελίστα συγγραφέα που διερευνά τη γοητεία και τον εκφυλισμό των ιδεών σε μια εσωστρεφή κοινότητα τις παραμονές του Μεγάλου Πολέμου. Η υπόθεση είναι φαινομενικά απλή. Ο νεαρός μηχανικός από το Αμβούργο Χανς Κάστορπ επισκέπτεται το σανατόριο Μπέργκχοφ της Ελβετίας για να δει τον ξάδερφό του. Μια μικρή αδιαθεσία και ένας παρατεταμένος πυρετός οδηγούν το γιατρό του σανατορίου, αυλικό σύμβουλο Μπέρενς, να του προτείνει να παρατείνει την παραμονή του. Τελικά ο Χανς Κάστορπ αποφασίζει να μείνει στο σανατόριο για τρεις βδομάδες. Μόνο που οι τρεις βδομάδες, χωρίς να το καταλάβει, μετατρέπονται σε επτά χρόνια, καθώς ο Χανς ερωτεύεται και μεθά από τις ιδέες που ακούει να συζητιούνται εκεί.

Author: Karl Ove Knausgård
Publisher: Εκδόσεις Καστανιώτη
ISBN: 9600359075
Format: PDF, ePub, Docs
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Σ’ αυτό το εκπληκτικό μυθιστόρημα ο Καρλ Ούβε Κνάουσγκορντ αναμετράται με την ίδια του τη ζωή με επώδυνη ειλικρίνεια. Γράφει για τα παιδικά χρόνια και την εφηβεία του, το πάθος του για τη ροκ μουσική, τη σχέση του με μια σχεδόν ανύπαρκτη μητέρα που όμως αγαπούσε, αλλά και τον απόμακρο, απρόβλεπτο πατέρα του, ο θάνατος του οποίου επέφερε όχι μόνο οδύνη αλλά και σύγχυση. Από τη στιγμή που ο Καρλ Ούβε γίνεται και ο ίδιος γονιός πρέπει να εξισορροπήσει τις απαιτήσεις που έχει η φροντίδα μιας οικογένειας με την αποφασιστικότητά του να γράψει σπουδαία λογοτεχνία. Με το Ένας θάνατος στην οικογένεια, το πρώτο μέρος μιας εξάτομης λογοτεχνικής αυτοβιογραφίας που έχει προκαλέσει παγκόσμια αίσθηση, ο Κνάουσγκορντ συνέθεσε μια πανανθρώπινη ιστορία για τις συγκρούσεις, με τις οποίες ερχόμαστε αντιμέτωποι στη ζωή μας, σ’ αυτόν τον αγώνα που είναι η ζωή μας. Ένα βιβλίο απολύτως σαγηνευτικό, ικανό να συμπαρασύρει τον ευαίσθητο αναγνώστη, γραμμένο με μια βραδυφλεγή ένταση, σαν να εξαρτάται από αυτό η ίδια η ύπαρξη του συγγραφέα. Το πρώτο βιβλίο της μυθιστορηματικής σειράς Ο αγώνας μου.