Communication Theories in Action

Author: Julia T. Wood
Publisher: Wadsworth Publishing Company
ISBN: 9780534566401
Format: PDF, ePub, Docs
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This text introduces students to a select set of leading theories in the communication field and demonstrates how these theories apply to their lives. Chapters group theories coherently so that students can compare and contrast different approaches to particular interests in the field (for example: relationships, performance, language and mass communication).

Understanding Media Economics

Author: Gillian Doyle
Publisher: SAGE
ISBN: 141293186X
Format: PDF, ePub, Mobi
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`This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute Understanding Media Economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy. Understanding Media Economics offers a stimulating perspective on the contemporary media environment. This book will be an essential purchase for all students of the media and mass communication.

Interpersonal Communication Everyday Encounters

Author: Julia T. Wood
Publisher: Cengage Learning
ISBN: 1305544994
Format: PDF, Mobi
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Written by leading scholar and award-winning teacher Julia T. Wood, INTERPERSONAL COMMUNICATION: EVERYDAY ENCOUNTERS, 8e relates theory and skills directly to students' everyday interactions as it delivers a solid introduction to interpersonal communication. Completely up to date, the new Eighth Edition integrates the latest communication research, including findings from more than 125 new sources. Reflecting the author's expertise in gender and social diversity, the text includes an unparalleled focus on diversity. The new edition also features increased coverage of social media and an expanded emphasis on ethical choices. It addresses such timely issues as emotional intelligence and forgiveness, interracial relationships, safe sex, ways to deal with abuse from intimates, race-related differences between conflict styles, and the power of language. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Stretching Exercises for Qualitative Researchers

Author: Valerie J. Janesick
Publisher: SAGE Publications
ISBN: 1412980453
Format: PDF, Kindle
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In this updated version of her innovative book, author Valerie J. Janesick extends her dance and yoga metaphors to strengthen her argument that tapping into one's artistic side—the side that is more creative and less inhibited—is fundamental to realizing one's potential as a qualitative researcher. This Third Edition provides a series of exercises that are both imaginative and immensely practical in helping students to see the artistic side of research.

Principles of Intercultural Communication

Author: Igor Klyukanov
Publisher: Pearson College Division
ISBN:
Format: PDF, Docs
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Structured around ten fundamental principles, "Principles of Intercultural Communication" combines a strong focus on current intercultural communication theory with a student-friendly style. This unique text leads students through all of the material traditionally covered in an intercultural communication text using gradually unfolding principles that come together to form a reader-friendly narrative. Using in-depth case studies and side trips and incorporating provocative discussion questions, "Principles of Intercultural Communication" engages students in active learning, leaving students with a unified understanding of intercultural communication. Features Approaches intercultural communication using ten unified principles, which lead students gradually from topic to topic in a coherent learning experience. Fosters a critical thinking approach with question-driven chapters that engage students. Promotes understanding of intercultural communication with detailed case studiesaccompanied by three guiding questions in every chapter. Provides students with the opportunity to apply their knowledge and skills with Side Trips. These discussion questions, featured at the end of every chapter, encourage students to think more critically about the issues in that chapter. About the Author Igor E. Klyukanov is an Assistant Professor of Communication Studies at Eastern Washington University. He completed his doctoral work in linguistics and communication theory at Saratov State University, Russia. He is a member of the International Academy for Intercultural Research and Associate Editor of The American Journal of Semiotics. In addition to being a guest Editor for the International Journal of Communication (1999, 2000, and 2002), Professor Klyukanov has authored more than 50 articles and books in the field of culture, communication, and language. Praise for "Principles of Intercultural Communication" " I commend the author on up-to-date and accurate scholarship - what rich, varied, and seminal examples he provided. That is where the text grabbed me and I was most able to apply the principles introduced. " Scherrie A. Foster, Fond du Lac College " Each chapter consistently fosters an overall inquisitive and constructively curious approach to the topic of intercultural communication. Each chapter continues to fuel this curiosity in such a manner that sufficiently enables the reader to develop an intercultural outlook on the world. " Kelby K. Halone, University of Tennessee " The main strength of the book, in my view, is the plethora of examples provided, especially the case studies and side trips that allow the reader/student to apply his/her knowledge to real like scenarios. " Antonio C. LaPastina, Texas A&M University "

Media Today

Author: Joseph Turow
Publisher: Routledge
ISBN: 1317401026
Format: PDF, Docs
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Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book’s media systems approach helps students to look carefully at how media content is created, distributed, and exhibited in the new world that the digital revolution has created. From newspapers to video games and social networking to mobile platforms, Media Today prepares students to live in the digital world of media.

Interpersonal divide

Author: Michael J. Bugeja
Publisher: Oxford University Press, USA
ISBN:
Format: PDF
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Electronic communication now keeps us connected, wired, and cabled to the entire world. Why, then, do we often feel displaced and increasingly isolated in the global village? Interpersonal Divide: The Search for Community in a Technological Age seeks to answer the question: have media andtechnology created a social gap, eroding our sense of community? Author Michael Bugeja tackles this question by taking a broad and interdisciplinary approach, incorporating a number of different viewpoints, including global, ethical, philosophical, corporate, pop cultural, and sociologicalperspectives. Bugeja analyzes the "interpersonal divide"--the void that develops between people when we spend too much time in virtual rather than in real communities--and makes a case for face-to-face communication in a technological world. He traces media history to show how other generations havecoped with similar problems during periods of great technological change, recommending ways to "repatriate to the village." Interpersonal Divide, a ground-breaking book, documents how long-standing media theories--including ones by Marshall McLuhan--may no longer hold in the wake of new media and intrusive technology. Bugeja investigates the impact and motives of media ecosystems that have polluted the Internet andother digital devices with marketing ploys, delivering to consumers a global mall rather than a global village. Interpersonal Divide informs readers how to use media and technology wisely so that they enhance rather than replace community.

Gendered Lives

Author: Julia T. Wood
Publisher: Cengage Learning
ISBN: 1337555886
Format: PDF, Docs
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Well-written and well-researched by leading gender communication scholars Julia T. Wood and Natalie Fixmer-Oraiz, GENDERED LIVES: COMMUNICATION, GENDER, & CULTURE, 13th Edition, provides the latest theories, research and pragmatic information to help readers think critically about gender and society. The book demonstrates the multiple and often interactive ways a person's views of masculinity and femininity are shaped within contemporary culture. It offers balanced coverage of different sexes, genders and sexual orientations. Reflecting emerging trends and issues, the new edition includes expansive coverage of men's issues, an integrated emphasis on social media and a stronger focus on gender in the public sphere. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Understanding Evangelical Media

Author: Quentin J. Schultze
Publisher: InterVarsity Press
ISBN: 0830877592
Format: PDF, Docs
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As long as there has been a church, there has been Christian communication--"people of the book" bearing "the good news" from one place to another, persuading, teaching and even delighting an ever-broadening audience with the message of the gospel. Amid ongoing advances in technology and an ever-more-multicultural context, however, the time has come for a broad appraisal of the state of evangelical communications. Quentin Schultze and Robert H. Woods Jr. have assembled scholars from across the country to analyze and assess a wide range of media including radio popular music worship music and media television film periodicals books Internet church drama comics gaming theme parks advertising public relations merchandising These shifting media, and the communications enterprise as a whole, are put in cultural and ethical perspective. Also addressed are Catholic and Jewish perspectives on the state of religious media. This project is ongoing. For additional resources and further conversation, visit understandingevangelicalmedia.com.

Communication in Our Lives

Author: Julia T. Wood
Publisher: Cengage Learning
ISBN: 1305949544
Format: PDF, Kindle
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COMMUNICATION IN OUR LIVES, 8th Edition, provides everything students need to strengthen their interpersonal, group, public speaking, and media literacy skills -- as well as demonstrates the value of communication in their personal and professional lives. Award-winning scholar Julia T. Wood combines the latest research and theory with hands-on skills development to help readers become more confident and effective communicators. In addition to its signature coverage of social and cultural diversity, the eighth edition includes an early emphasis on public speaking, expanded coverage of mass and social media, a new focus on health communication, and examples of the importance of effective communication in today's careers. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.