Dynamics of Mass Communication

Author: Joseph R. Dominick
Publisher:
ISBN: 9780071318266
Format: PDF
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Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and non-majors alike. Dynamics of Mass Communication takes a comprehensive and balanced look at the changing world of mass media. Social media, 'apps' and the new media Goliaths are new and major themes of the 12th edition. Explore how the traditional mass media are dealing with shrinking audiences, evaporating advertising revenue and increased competition from the Internet. The 12th edition brings students up-to-date on the latest developments in the media world including cyber-bullying; new media business models; e-book readers' affects on the traditional print publishing industry; online video sites such as YouTube and hulu.com.; the decoupling of advertising from media content, and much more.

Dynamics of Mass Communication Media in Transition

Author: CTI Reviews
Publisher: Cram101 Textbook Reviews
ISBN: 1478435356
Format: PDF, Kindle
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Facts101 is your complete guide to Dynamics of Mass Communication, Media in Transition. In this book, you will learn topics such as Historical and Cultural Context, The Internet and Social Media, Newspapers, and Magazines plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.

Looseleaf for Dynamics of Mass Communication Media in Transition

Author: Joseph Dominick
Publisher: McGraw-Hill Education
ISBN: 9780077649753
Format: PDF, ePub, Mobi
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Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and non-majors alike. Dynamics of Mass Communication takes a comprehensive and balanced look at the changing world of mass media. Social media, ‘apps’ and the new media Goliaths are new and major themes of the 12th edition. Explore how the traditional mass media are dealing with shrinking audiences, evaporating advertising revenue and increased competition from the Internet. The 12th edition brings students up-to-date on the latest developments in the media world including cyber-bullying; new media business models; e-book readers’ affects on the traditional print publishing industry; online video sites such as YouTube and hulu.com.; the decoupling of advertising from media content, and much more.

Die magischen Kan le

Author: Marshall McLuhan
Publisher:
ISBN: 9783430164047
Format: PDF, ePub, Mobi
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Museum und Medien - Museumskommunikation - Kommunikationstheorie - Medientheorie - Museum und Öffentlichkeit.

Media Control

Author: Noam Chomsky
Publisher: Piper ebooks
ISBN: 349296253X
Format: PDF, Mobi
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Nicht erst im Irakkrieg spielten die US-Massenmedien eine fatale Rolle als Propagandainstrumente der Außenpolitik. Noam Chomsky, einer der wichtigsten Querdenker der USA, wirft den Medien vor, unbequeme Tatsachen bereitwillig zu verschleiern und die Verbrechen des »Feindes« wie mit der Lupe zu betrachten. Obwohl sie keiner direkten staatlichen Kontrolle unterliegen, verstehen sich die Massenmedien in den USA nicht als kritische Gegner, sondern als Partner der Regierung und ihrer hegemonialen Ziele.

The Routledge Handbook of Magazine Research

Author: David Abrahamson
Publisher: Routledge
ISBN: 1317524527
Format: PDF, Kindle
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Scholarly engagement with the magazine form has, in the last two decades, produced a substantial amount of valuable research. Authored by leading academic authorities in the study of magazines, the chapters in The Routledge Handbook of Magazine Research not only create an architecture to organize and archive the developing field of magazine research, but also suggest new avenues of future investigation. Each of 33 chapters surveys the last 20 years of scholarship in its subject area, identifying the major research themes, theoretical developments and interpretive breakthroughs. Exploration of the digital challenges and opportunities which currently face the magazine world are woven throughout, offering readers a deeper understanding of the magazine form, as well as of the sociocultural realities it both mirrors and influences. The book includes six sections: -Methodologies and structures presents theories and models for magazine research in an evolving, global context. -Magazine publishing: the people and the work introduces the roles and practices of those involved in the editorial and business sides of magazine publishing. -Magazines as textual communication surveys the field of contemporary magazines across a range of theoretical perspectives, subjects, genre and format questions. -Magazines as visual communication explores cover design, photography, illustrations and interactivity. -Pedagogical and curricular perspectives offers insights on undergraduate and graduate teaching topics in magazine research. -The future of the magazine form speculates on the changing nature of magazine research via its environmental effects, audience, and transforming platforms.

Die Gutenberg Elegien

Author: Sven Birkerts
Publisher: S. Fischer Verlag
ISBN: 3105617051
Format: PDF
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Leidenschaftliche und melancholische essayistische Variationen über das Lesen, allen Bücherfreunden zum Trost, die sich den Verheißungen der schönen neuen Bildschirmwelt nicht restlos überlassen wollen. (Dieser Text bezieht sich auf eine frühere Ausgabe.)

The New Jim Crow

Author: Michelle Alexander
Publisher: Antje Kunstmann
ISBN: 3956141598
Format: PDF, Kindle
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Die Wahl von Barack Obama im November 2008 markierte einen historischen Wendepunkt in den USA: Der erste schwarze Präsident schien für eine postrassistische Gesellschaft und den Triumph der Bürgerrechtsbewegung zu stehen. Doch die Realität in den USA ist eine andere. Obwohl die Rassentrennung, die in den sogenannten Jim-Crow-Gesetzen festgeschrieben war, im Zuge der Bürgerrechtsbewegung abgeschafft wurde, sitzt heute ein unfassbar hoher Anteil der schwarzen Bevölkerung im Gefängnis oder ist lebenslang als kriminell gebrandmarkt. Ein Status, der die Leute zu Bürgern zweiter Klasse macht, indem er sie ihrer grundsätzlichsten Rechte beraubt – ganz ähnlich den explizit rassistischen Diskriminierungen der Jim-Crow-Ära. In ihrem Buch, das in Amerika eine breite Debatte ausgelöst hat, argumentiert Michelle Alexander, dass die USA ihr rassistisches System nach der Bürgerrechtsbewegung nicht abgeschafft, sondern lediglich umgestaltet haben. Da unter dem perfiden Deckmantel des »War on Drugs« überproportional junge männliche Schwarze und ihre Communities kriminalisiert werden, funktioniert das drakonische Strafjustizsystem der USA heute wie das System rassistischer Kontrolle von gestern: ein neues Jim Crow.