Economics

Author: Mike Mandel
Publisher: McGraw-Hill Europe
ISBN: 9780071316026
Format: PDF
Download Now
Overview: Mandel's Economics: The Basics is one of the first books on the market to be constructed "from the ground up" specifically for the one term survey course, designed for students who will not go on to take other economics courses. Mike Mandel, the former Chief Economist for BusinessWeek magazine,, now at The Wharton School, writes in a journalistic style, drawing upon news articles and experience throughout the text to present economic concepts in a way that is understandable, relevant, and exciting for a broad audience. The 2nd edition's core approach focuses on developing a student's economic literacy without overwhelming, and providing a window into what's happening in the economy right now including globalization and the aftermath of the financial crisis. Mandel's current examples, journalistic writing style, and accessible presentation of math and graphs will help instructors overcome the common challenges of this course, and make the material more approachable and attractive to a wide range of students.

Microeconomics and Behavior

Author: Robert Frank
Publisher: McGraw-Hill Higher Education
ISBN: 0077723759
Format: PDF, Kindle
Download Now
Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. Students are encouraged to become “Economic Naturalists” who see the mundane details of ordinary existence in a sharp new light.

The Economics of War

Author: Paul Poast
Publisher: McGraw-Hill/Irwin
ISBN: 9780073133997
Format: PDF
Download Now
Ancient Greek historian Thucydides once remarked, "War is a matter not so much of arms as expenditure, through which arms can be made of service." In recognition of the centrality of economics to issues of war, Poast (economics and international studies, The Ohio State U.) presents a textbook accessible to undergraduate audiences that can be used i

Statistical Techniques in Business and Economics

Author: Douglas Lind
Publisher: McGraw-Hill Higher Education
ISBN: 0077639723
Format: PDF
Download Now
Lind/Marchal/Wathen is a perennial market best seller due to its comprehensive coverage of statistical concepts and methods delivered in a student friendly, step-by-step format. The text presents concepts clearly and succinctly with a conversational writing style and illustrates concepts through the liberal use of business-focused examples that are relevant to the current world of a college student. Known as a “student's text,” Lind's supporting pedagogy includes self-reviews, cumulative exercises, and coverage of software applications including Excel, Minitab, and MegaStat for Excel. And now, McGraw-Hill’s adaptive learning component, LearnSmart, provides assignable modules that help students master chapter core concepts and come to class more prepared. In addition, resources within Connect Plus help students solve problems and apply what they’ve learned. Lind’s real-world examples, comprehensive coverage, and superior pedagogy combine with a complete digital solution to help students achieve higher outcomes in the course.

Economics

Author: David C Colander
Publisher: McGraw-Hill Education
ISBN: 9781259193156
Format: PDF
Download Now
Colander’s Economics 10e is specifically designed to help today’s students succeed in the principles of economics course and grasp economic concepts they can apply in their daily lives. Colander’s trademark colloquial approach focuses on modern economics, institutions, history, and modeling, and is organized around learning objectives to make it easier for students to understand the material and for instructors to build assignments within Connect. Through Connect and Smartbook students will find engaging activities, helpful tutorial videos, and learning resources at that moment of need. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.

Managerial Economics Business Strategy

Author: Michael Baye
Publisher: McGraw-Hill Higher Education
ISBN: 0077802616
Format: PDF, ePub
Download Now
Baye and PrinceËs bestselling Managerial Economics and Business Strategy provides a complete solution designed to help students use tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. Now fully integrated within McGraw-HillËs Connect Plus platform, the 8th edition provides instructors with new ways to assess student performance in the managerial economics course. Students benefit from LearnSmartËs adaptive learning modules, designed reinforce core concepts in each chapter. A range of print and digital formats combined with frontier research, inclusion of modern topics, and balanced coverage of traditional and modern microeconomics produce a new offering that is easier to teach from and more dynamic and engaging for students.

Analysis for Financial Management

Author: Robert Higgins
Publisher: McGraw-Hill Higher Education
ISBN: 1259294226
Format: PDF, Kindle
Download Now
Analysis for Financial Management, 11e presents standard techniques and modern developments in a practical and intuitive manner with an emphasis on the managerial applications of financial analysis. It is intended for non-financial managers and business students interested in the practice of financial management. New with the Eleventh Edition, McGraw-Hill’s adaptive learning component, LearnSmart, provides assignable modules that help students master chapter core concepts and come to class more prepared.

Microeconomics Brief Edition

Author: Campbell McConnell
Publisher: McGraw-Hill Education
ISBN: 9780077416201
Format: PDF, ePub
Download Now
McConnell, Brue and Flynn’s Microeconomics: Brief Edition, 2e comes from the same author team as the market-leading Principles of Economics textbook. Microeconomics: Brief Edition tailors the core concepts from proven leader Microeconomics, 19th edition to create a concise introduction to the course that is distinct in purpose, style, and coverage. Like the 19th edition, Microeconomics: Brief Edition, 2e continues to be innovative while teaching students in a clear, unbiased way. Content and pedagogy have 3 main goals: help the beginning student master the principles essential for understanding the economizing problem, specific economic issues, and the policy alternatives; help the student understand and apply the economic perspective and reason accurately and objectively about economic matters; and promote a lasting student interest in economics and the economy. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.