Embracing Social Media

Author: Kristin Magette
Publisher: Rowman & Littlefield
ISBN: 1475813309
Format: PDF
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The suggestion of embracing social media in schools triggers a variety of reactions, from excitement to outright refusal. But teaching students and engaging families who live their lives in an increasingly digital world means the embrace of social media is no longer optional—it is imperative. Education leaders have the tremendous opportunity to leverage the rich opportunities of social media for teaching, learning, and communicating. And this work can be done safely and constructively through a risk management process built on policy, procedures, and professional development. Embracing Social Media: A Practical Guide to Manage Risk and Leverage Opportunity is a practical guide for anyone wishing to facilitate the embrace of social media in a school system. Included are steps for creating policy, procedures, and guidelines, as well as specific strategies to help open the minds of reluctant colleagues and leaders. Also included are best practices for social media, with numerous examples for teaching and learning, professional development, communications with parents, and successfully managing difficult situations online. Key features of this book include: Encouragement and support for education leaders working to bring social media into their school systems. A compelling case for why social media matters to schools Understanding the risks and fears of social media in schools Steps to develop policy, procedures, and guidelines that manage social media’s risks and leverage its opportunities in a school system Examples of how social media can be used in the classroom for teaching and learning Best practices for using social media as a communications tool Specific strategies for managing challenging situations on social media

Social Media Fascination

Author: Deborah C. Owen
Publisher: Createspace Independent Publishing Platform
ISBN: 9781499539523
Format: PDF
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What if we teach young people to use something well that they currently use poorly? What if this “something” not only increases their interest in what they are learning—and by extension, their motivation to learn— but also meets the kinds of curriculum requirements that teachers need to teach (especially 21st century skills and common core skills)? What if this something also helps prepare them for life after graduation by reinforcing the very same skills that employers require?Every adult - parent and educator - knows that inspiring the innate desire to learn is the key, not only to student success now, but also in the future. Yet a great majority of young people feel that what they are learning in school is divorced from the kinds of things that truly interest them. How to inspire this critical desire to learn? Connect what they are learning - not just the content, but the skills - to activities that already inspire them. This recipe simply must include learning to use social media. Instead of blocking it during the school day, and constantly saying "NO!", parents and educators should embrace social media as one of the most inspiring ways to teach 21st century skills. In Social Media Fascination, Deborah C. Owen describes a model of teaching social media that puts Care/Serve at the center of all interactions. This is a far cry from how most people currently use social media, which is usually, "It starts with me". This model then adds Collaborate, Curate, Create, Communicate, and Connect through Community as other "facets" of use that must be incorporated, not just because they are fun and engaging - and part of the 21st Century Skills model - but because they are the kinds of skills employers are actually looking for.To build this model on real-world experience, Deborah C. Owen interviewed a number of internet and social media "gurus" with tremendous knowledge in each of these facets. These guests are: Chris Brogan, Marcus Sheridan, Mike Koenigs, Hiten Shah, Pat Flynn, Danny Iny, Guillaume Decugis, Jeff Brown, and Tim Grahl. Portions of each interview are included in the chapters. supporting each facet.So who is this book for? It is for any adult - parent or educator - who would like to understand social media better. It's for any adult who is tired of emphasizing the dangers of social media, and instead wants to emphasize the positive uses that are possible. It's for anyone who wants to connect with like-minded people from around the world, and who wants to create and innovate in new, unexplored ways. In short, it's for anyone who believes that we can make a difference in the world through communicating well in connected communities, based on sharing information. This book is for anyone who is online. It's even for you!

Social Media Metrics Secrets

Author: John Lovett
Publisher: John Wiley & Sons
ISBN: 1118149017
Format: PDF
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Invaluable advice on analyzing and measuring the effects of social media Do you wish you could sit down with an expert to figure out whether or not your social media initiatives are working? With Social Media Metrics Secrets, you can! Expert John Lovett taps into his years of training and experience to reveal tips, tricks, and advice on how to analyze and measure the effects of social media and gauge the success of your initiatives. He uses mini case studies to demonstrate how to manage social operations with process and technology by applying key performance indicators, and assessing the business value of social media. Highlights how social media can impact all aspects of your business and transform the way you quantify successful interactions with customers Shares innovative techniques for managing the massive volume of social analytics data by putting data to work in ways that contribute to your organizational goals Details techniques for adopting a Social Analytics Framework for understanding evolving consumer behavior necessary to compete in a socially networked future Written in a conversational tone, Social Media Metrics Secrets goes behind the scenes to present you with unbeatable advice and unparalleled insight into social media metrics.

Embracing Web 2 0 and social media

Author: Pedrick, C
Publisher: CTA
ISBN:
Format: PDF, ePub, Mobi
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ICTs have transformed the way people communicate and interact. For people in rural areas this transformation has been life-changing: farmers are promoting their products on Facebook; extension services are using social media to reach out to clients; and NGOs are using social media tools to mount advocacy campaigns. Featuring a range of examples from ACP countries, this inspiring booklet includes testimonies on how Web 2.0 and social media have contributed to improved policy dialogue and advocacy, value chain development and the provision of information services.

The Social Media Imperative

Author: Kristin Magette
Publisher: Rowman & Littlefield
ISBN: 1475841981
Format: PDF
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This practical guide can help anyone implement social media in a school system, while managing risk. Learn steps to create policy, procedures, and guidelines, as well as strategies to help open the minds of reluctant colleagues.

Social Media and Local Governments

Author: Mehmet Zahid Sobaci
Publisher: Springer
ISBN: 3319177222
Format: PDF, ePub, Docs
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Today, social media have attracted the attention of political actors and administrative institutions to inform citizens as a prerequisite of open and transparent administration, deliver public services, contact stakeholders, revitalize democracy, encourage the cross-agency cooperation, and contribute to knowledge management. In this context, the social media tools can contribute to the emergence of citizen-oriented, open, transparent and participatory public administration. Taking advantage of the opportunities offered by social media is not limited to central government. Local governments deploy internet-based innovative technologies that complement traditional methods in implementing different functions. This book focuses on the relationship between the local governments and social media, deals with the change that social media have caused in the organization, understanding of service provision, performance of local governments and in the relationships between local governments and their partners, and aims to advance our theoretical and empirical understanding of the growing use of social media by local governments. This book will be of interest to researchers and students in e-government, public administration, political science, communication, information science, and social media. Government officials and public managers will also find practical use recommendations for social media in several aspects of local governance

The Social Media Management Handbook

Author: Robert Wollan
Publisher: John Wiley & Sons
ISBN: 9781118003527
Format: PDF, Mobi
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How do organizations manage social media effectively? Every organization wants to implement social media, but it is difficult to create processes and mange employees to make this happen. Most social media books focus on strategies for communicating with customers, but they fail to address the internal process that takes place within a business before those strategies can be implemented. This book is geared toward helping you manage every step of the process required to use social media for business. The Social Media Management Handbook provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise. You will learn how to: Empower employees and teams to utilize social media effectively throughout the organization Measure the ROI of social media investments and ensure appropriate business value is achieved over time Make smarter decisions, make them more quickly, and make them stick Get the most out of your social media investment and fully leverage its benefits at your company with The Social Media Management Handbook.

Social Media for Educators

Author: Tanya Joosten
Publisher: John Wiley & Sons
ISBN: 1118118286
Format: PDF
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"This important book includes case studies and practical strategies to help design learning activities within a course that will take advantage of social media in order to better meet pedagogical needs and increase the course effectiveness. Administrators will also find the information useful for planning programmatic implementations and faculty development programs for the use of social media. Although the practical uses shared will focus on pedagogy in higher education, these uses can be generalized to other sectors such as K-12 or organizational learning. The issues addressed in the best practices and in faculty development can be informative for individuals involved in professional development and network building"--

What School Leaders Need to Know About Digital Technologies and Social Media

Author: Scott McLeod
Publisher: John Wiley & Sons
ISBN: 1118116720
Format: PDF, ePub, Docs
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Facebook, Twitter, Google...today's tech-savvy students are always plugged in. However, all too often their teachers and administrators aren't experienced in the use of these familiar digital tools. If schools are to prepare students for the future, administrators and educators must harness the power of digital technologies and social media. With contributions from authorities on the topic of educational technology, What School Leaders Need to Know About Digital Technologies and Social Media is a compendium of the most useful tools for any education setting. Throughout the book, experts including Will Richardson, Vicki Davis, Sheryl Nussbaum-Beach, Richard Byrne, Joyce Valenza, and many others explain how administrators and teachers can best integrate technology into schools, helping to make sense of the often-confusing world of social media and digital tools. They offer the most current information for the educational use of blogs, wikis and podcasts, online learning, open-source courseware, educational gaming, social networking, online mind mapping, mobile phones, and more, and include examples of these methods currently at work in schools. As the book clearly illustrates, when these tools are combined with thoughtful and deliberate pedagogical practice, it can create a transformative experience for students, educators, and administrators alike. What School Leaders Need to Know About Digital Technologies and Social Media reveals the power of information technology and social networks in the classroom and throughout the education community.