Expanding a Digital Content Management System

Author: Magan H. Arthur
Publisher: CRC Press
ISBN: 113603417X
Format: PDF, ePub, Mobi
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Building large integrated content management systems is a daunting task and there is little guidance for the implementation process for the mid-level manager. There are thousands of home grown or old standalone systems in need of upgrading and expanding to keep up with the growing challenge of digital media. This book allows the non-technical executive to understand the key concepts and issues. It covers the technical process and business aspects of expanding a system.

Digital Signage

Author: Jimmy Schaeffler
Publisher: CRC Press
ISBN: 1136031545
Format: PDF
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Digital Signage gives you macro and micro views of the burgeoning digital signage industry. Whether you are looking for new opportunities or to expand your business, with this book you will be able to clearly understand and accurately analyze the developments, trends and projections. As part of the NAB Executive Technology Briefing series, this book features the future impact of the technology across many different industries and platforms. Explanations of hardware such as displays, servers, and PCs, software such as dynamic on-screen content and software management programs, and technologies like systems integrations and network infrastructures are all covered.

IT Savvy

Author: Peter Weill
Publisher: Harvard Business Press
ISBN: 1422136566
Format: PDF, ePub, Docs
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Digitization of business interactions and processes is advancing full bore. But in many organizations, returns from IT investments are flatlining, even as technology spending has skyrocketed. These challenges call for new levels of IT savvy: the ability of all managers-IT or non-IT-to transform their company's technology assets into operational efficiencies that boost margins. Companies with IT-savvy managers are 20 percent more profitable than their competitors. In IT Savvy, Peter Weill and Jeanne Ross-two of the world's foremost authorities on using IT in business-explain how non-IT executives can acquire this savvy. Concise and practical, the book describes the practices, competencies, and leadership skills non-IT managers need to succeed in the digital economy. You'll discover how to: -Define your firm's operating model-how IT can help you do business -Revamp your IT funding model to support your operating model -Build a digitized platform of business processes, IT systems, and data to execute on the model -Determine IT decision rights -Extract more business value from your IT assets Packed with examples and based on research into eighteen hundred organizations in more than sixty countries, IT Savvy is required reading for non-IT managers seeking to push their company's performance to new heights.

Information Needs of Communities

Author: Steven Waldman
Publisher: DIANE Publishing
ISBN: 1437987265
Format: PDF, ePub, Mobi
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In 2009, a bipartisan Knight Commission found that while the broadband age is enabling an info. and commun. renaissance, local communities in particular are being unevenly served with critical info. about local issues. Soon after the Knight Commission delivered its findings, the FCC initiated a working group to identify crosscurrent and trend, and make recommendations on how the info. needs of communities can be met in a broadband world. This report by the FCC Working Group on the Info. Needs of Communities addresses the rapidly changing media landscape in a broadband age. Contents: Media Landscape; The Policy and Regulatory Landscape; Recommendations. Charts and tables. This is a print on demand report.

Cloudonomics

Author: Joe Weinman
Publisher: John Wiley & Sons
ISBN: 1118282884
Format: PDF, Mobi
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The ultimate guide to assessing and exploiting the customer value and revenue potential of the Cloud A new business model is sweeping the world—the Cloud. And, as with any new technology, there is a great deal of fear, uncertainty, and doubt surrounding cloud computing. Cloudonomics radically upends the conventional wisdom, clearly explains the underlying principles and illustrates through understandable examples how Cloud computing can create compelling value—whether you are a customer, a provider, a strategist, or an investor. Cloudonomics covers everything you need to consider for the delivery of business solutions, opportunities, and customer satisfaction through the Cloud, so you can understand it—and put it to work for your business. Cloudonomics also delivers insight into when to avoid the cloud, and why. Quantifies how customers, users, and cloud providers can collaborate to create win-wins Reveals how to use the Laws of Cloudonomics to define strategy and guide implementation Explains the probable evolution of cloud businesses and ecosystems Demolishes the conventional wisdom on cloud usage, IT spend, community clouds, and the enterprise-provider cloud balance Whether you're ready for it or not, Cloud computing is here to stay. Cloudonomics provides deep insights into the business value of the Cloud for executives, practitioners, and strategists in virtually any industry—not just technology executives but also those in the marketing, operations, economics, venture capital, and financial fields.

Policy and Marketing Strategies for Digital Media

Author: Yu-li Liu
Publisher: Routledge
ISBN: 131774411X
Format: PDF, ePub, Mobi
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With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range of media, including digital television, IPTV, mobile TV, and OTT TV. They also address marketing strategies that can harness the unique nature of digital media’s innovation, production design, and accessibility. They draw on case studies in Asia, North America, and Europe to offer best practices for both policy and marketing strategies.

Finding My Virginity

Author: Richard Branson
Publisher: Penguin
ISBN: 0735219435
Format: PDF, ePub
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Twenty years after his iconic memoir Losing My Virginity, the world’s ultimate entrepreneur is back with the rest of the story. Richard Branson’s Losing My Virginity shared the outrageous tale of how he built Virgin from a student magazine into one of the greatest brands in history. No challenge was too daunting, no opportunity too outlandish to pursue. And each new adventure started with five simple words: “Screw it, let’s do it.” Now, fifty years after starting his first business, Branson shares the candid details of a lifetime of triumphs and failures and what he really thinks about his unique life and career. Finding My Virginity is an intimate look at his never-ending quest to push boundaries, break rules, and seek new frontiers—even after launching a dozen billion-dollar businesses and hundreds of other companies. As he led Virgin into the new millennium, Branson fearlessly expanded the brand into new categories such as mobile, media, fitness, and banking and into every corner of the globe—all while preserving its iconoclastic, scrappy spirit. He even brought Virgin into space with Virgin Galactic, the world’s first commercial spaceline. Finding My Virginity takes us behind the scenes of the incredible brains, heart, and sacrifices that have gone into making private spaceflight an imminent reality—even after the biggest crisis Branson has ever faced. But this book is much more than a series of business adventures. It’s also the story of Branson’s evolution from hotshot entrepreneur to passionate philanthropist and public servant, via Virgin Unite’s environmental and health initiatives and through the Elders, a council of influential global leaders. And it’s the story of his personal quest to become a better son, husband, father, and “grand-dude” to his four grandchildren. Featuring a supporting cast that includes everyone from Bill Gates to Kate Moss, Nelson Mandela to Barack Obama, this is the gripping account of a man who will never stop reaching for the stars, in more ways than one. Find out how Branson did it for the first time—all over again.

Access Contested

Author: Ronald Deibert
Publisher: MIT Press
ISBN: 026229804X
Format: PDF, Mobi
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A daily battle for rights and freedoms in cyberspace is being waged in Asia. At the epicenter of this contest is China--home to the world's largest Internet population and what is perhaps the world's most advanced Internet censorship and surveillance regime in cyberspace. Resistance to China's Internet controls comes from both grassroots activists and corporate giants such as Google. Meanwhile, similar struggles play out across the rest of the region, from India and Singapore to Thailand and Burma, although each national dynamic is unique. Access Contested, the third volume from the OpenNet Initiative (a collaborative partnership of the Citizen Lab at the University of Toronto's Munk School of Global Affairs, the Berkman Center for Internet and Society at Harvard University, and the SecDev Group in Ottawa), examines the interplay of national security, social and ethnic identity, and resistance in Asian cyberspace, offering in-depth accounts of national struggles against Internet controls as well as updated country reports by ONI researchers. The contributors examine such topics as Internet censorship in Thailand, the Malaysian blogosphere, surveillance and censorship around gender and sexuality in Malaysia, Internet governance in China, corporate social responsibility and freedom of expression in South Korea and India, cyber attacks on independent Burmese media, and distributed-denial-of-service attacks and other digital control measures across Asia.

IPTV and Internet Video

Author: Wes Simpson
Publisher: Taylor & Francis
ISBN: 1136030654
Format: PDF, ePub, Docs
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Stake your claim in the rapidly growing IPTV market with a thorough understanding of the key trends and technological advances shaping the future of broadband video technology. Make informed business decisions with a working knowledge of changes in technology, services, and business models. Get an up-to-date picture of the industry with new forms of television delivery, the new standard for video delivery, and current market figures. With annual growth estimates at 32+% for the next six years, this is necessary reading for remaining current in the marketplace. The second edition covers the monetization of IPTV, the differences between IPTV & Internet video, trends for the future and industry expectations. Written by two leading digital media experts, each with 25 years technology development experience and global insight.