How To Podcast 2015

Author: Paul Colligan
Publisher: BookBaby
ISBN: 1483549763
Format: PDF, ePub, Docs
Download Now
Podcasting is a powerful way to reach the connected world on the combined networks of Apple, Amazon, Google, Microsoft and more. You, yes you, can podcast to the entire connected planet and this book will show you how - even if you don’t know where to start. Despite what you may have read, part of the power podcasting lies in its simplicity. You can start podcasting today in just a few simple steps and in this book, Paul Colligan (Podcast Consultant and the number one top-selling author of Podcast Strategies and The Business Podcasting Bible) takes you step-by-step through the process of making your podcast and getting it online for the world to subscribe to, download and act on. This isn’t a book for nerds, techie types or podcast enthusiasts. This is a book for people who want to be part of this podcasting world and want to know where to start and how to act. The short book is just four chapters long and each chapter covers a step in a process that doesn’t need to be complicated to be powerful. As an added benefit, you’ll find more than $900 in bonuses in services to help your podcasting efforts and a number of additional supporting chapters by podcasting experts who want to see you succeed. Everything you need to begin and succeed is included. If you are looking for a book that takes hundreds of pages and weeks of your life, this is not that book. If you are looking for the steps to finally get your podcast out, quickly - you have found what you are looking for. Paul Colligan helps others leverage technology to expand their reach and revenue with reduced stress and no drama. He does this with a lifestyle and business designed to answer the challenges and opportunities of today’s ever-changing information economy. If you are looking for titles, he is a husband, father, 6-time best-selling author, podcaster, keynote speaker and CEO of Colligan.com. He lives in Portland, Oregon with his wife and daughters and enjoys theater, music, great food and travel. Paul believes in building systems and products that work for the user – not vice versa. With that focus, he has played a key role in the launch of dozens of successful web and internet products that have garnered tens of millions of visitors in traffic and dollars in revenue. Previous projects have included work with The Pulse Network, Traffic Geyser, Rubicon International, Piranha Marketing, Microsoft and Pearson Education. In addition, he’s helped dozens of authors launch their books into best-sellers on Amazon, Podcasters to #1 at iTunes, and has been the secret weapon behind millions of video views at YouTube. Topics of passion include (but are not limited to): new media content creation, multicasting, product development, and lifestyle design. Paul’s unique take on the internet can be seen, heard and read on web shows, including The Podcast Report; books, including the Kindle Bestsellers Cross Channel Social Media Marketing and YouTube Strategies 2014; as well as several publications, both on and offline, as varied as the Huffington Post and The Net Effect. He is a popular speaker on internet technology topics and frequently speaks online, on the air and before audiences about his passions. He has presented at events around the world including BlogWorld and New Media Expo, The European Business Podcasting Summit, Google Tech Talks, Mac World, Social Media Success Summit, Inbound Marketing Summit, Social Media Marketing World and Microsoft Tech-Ed.

Podcast Academy The Business Podcasting Book

Author: Michael Geoghegan
Publisher: CRC Press
ISBN: 1136031944
Format: PDF, Kindle
Download Now
Exclusive Podcast Academy training now available in a book! Podcast Academy, the leader in audio/video podcast and new media education, brings you their first book, Podcast Academy: The Business Podcasting Book, based on their seminars. Written by industry experts, this book brings you practical experience that you can apply to your own business. It covers planning, content creation, legal considerations, branding, marketing, advertising, monetization, and much more. The authors and contributors have been behind many of the earliest corporate podcasts and share their knowledge, success, and real-world experience with you. Podcasting is changing the way organizations are communicating with their customers, prospects and the media. It is an essential new medium for any company looking to extend their communications outreach, and expand their brand awareness. This applies for companies, organizations, charities, schools and groups that range in size from small to Fortune 500 enterprises. If you are thinking about podcasting as a medium for your organization, The Business Podcasting Book will give you a solid understanding of how to create your own company's voice, measure your efforts and maximize your opportunity. Implement your podcasting strategy now!

The Hidden Brain

Author: Shankar Vedantam
Publisher: Spiegel & Grau
ISBN: 9781588369390
Format: PDF, Kindle
Download Now
The hidden brain is the voice in our ear when we make the most important decisions in our lives—but we’re never aware of it. The hidden brain decides whom we fall in love with and whom we hate. It tells us to vote for the white candidate and convict the dark-skinned defendant, to hire the thin woman but pay her less than the man doing the same job. It can direct us to safety when disaster strikes and move us to extraordinary acts of altruism. But it can also be manipulated to turn an ordinary person into a suicide terrorist or a group of bystanders into a mob. In a series of compulsively readable narratives, Shankar Vedantam journeys through the latest discoveries in neuroscience, psychology, and behavioral science to uncover the darkest corner of our minds and its decisive impact on the choices we make as individuals and as a society. Filled with fascinating characters, dramatic storytelling, and cutting-edge science, this is an engrossing exploration of the secrets our brains keep from us—and how they are revealed.

Bored and Brilliant

Author: Manoush Zomorodi
Publisher: St. Martin's Press
ISBN: 1250124964
Format: PDF
Download Now
"Bored and Brilliant shows the fascinating side of boredom. Manoush Zomorodi investigates cutting-edge research as well as compelling (and often funny) real-life examples to demonstrate that boredom is actually a crucial tool for making our lives happier, more productive, and more creative. What’s more, the book is crammed with practical exercises for anyone who wants to reclaim the power of spacing out – deleting the Two Dots app, for instance, or having a photo-free day, or taking a 'fakecation'." —Gretchen Rubin, author of #1 NYT Bestseller The Happiness Project "Bored and Brilliant is full of easy steps to make each day more effective and every life more intentional. Manoush’s mix of personal stories, neuroscience, and data will convince you that boredom is actually a gift." —Charles Duhigg, author of The Power of Habit and Smarter, Faster, Better It’s time to move “doing nothing” to the top of your to-do list. In 2015 Manoush Zomorodi, host of WNYC’s popular podcast and radio show Note to Self, led tens of thousands of listeners through an experiment to help them unplug from their devices, get bored, jump-start their creativity, and change their lives. Bored and Brilliant builds on that experiment to show us how to rethink our gadget use to live better and smarter in this new digital ecosystem. Manoush explains the connection between boredom and original thinking, exploring how we can harness boredom’s hidden benefits to become our most productive and creative selves without totally abandoning our gadgets in the process. Grounding the book in the neuroscience and cognitive psychology of “mind wandering” what our brains do when we're doing nothing at all—Manoush includes practical steps you can take to ease the nonstop busyness and enhance your ability to dream, wonder, and gain clarity in your work and life. The outcome is mind-blowing. Unplug and read on.

Growing Vegetables in Straw Bales

Author: Craig LeHoullier
Publisher: Storey Publishing
ISBN: 1612126154
Format: PDF, ePub, Mobi
Download Now
Straw bale gardening is an inexpensive, low-maintenance way to grow a bounty of food in a small space. All you need is a bale of straw, some fertilizer, and your favorite vegetable seeds! Craig LeHoullier’s step-by-step instructions show you how to do everything from sourcing the straw and setting up your bale to planting, dealing with weeds and pests, and harvesting.

YouTube Strategies 2014

Author: Paul Colligan
Publisher: BookBaby
ISBN: 1483520722
Format: PDF, ePub, Docs
Download Now
When the original version of YouTube Strategies went to #1 at Amazon, and continued to sell impressive numbers (and) to great reviews, I knew this book had her part in the marketplace and dialog. To my past readers and supporters, I can't thank you enough. Why the update for 2014? We're seeing a rapid maturation at YouTube in areas that should be part of any YouTube Strategy - at any level. Some of these elements weren't in the first book. They are in this one. In my history of producing Internet training (I've been online since before there was the Web), I've prided myself on creating content that lasted. Last year I made 4 different videos in the studio that I had to delete before I could publish them because of the changes being made a YouTube. Live Video isn't the only "new" thing for YouTube. From a fully integrated Social Engine (across Google Plus and the other social networks) to Premium (paid) content options, YouTube's reach, and your potential impact with it, grows every day. YouTube keeps getting bigger and bigger - and her reach and impact continue to grow at an extremely impressive rate. At the time of writing, YouTube reports seeing 100 hours of video uploaded to their site every single minute. I'm sure by the time this book goes to press, the number will go up. Note: this doesn't include Live video on YouTube - another fast growing segment of what we're watching online. Getting impact from your videos at YouTube is a much math problem as it is anything else. We address some of those issues here. So, with that, I (re)release this book updated for 2014. At it's core are the top 21 questions I get asked about YouTube (as well as a few that people should be asking). I am still asked these questions on a regular basis and I am still convinced that YouTube Strategies begin with a clear understanding of how YOU need to answer these questions in your own YouTube efforts. At the end of each answer is an even shorter summary and a few action items. Put them to good use - and TAKE ACTION.

Westerns

Author: Gary R. Edgerton
Publisher: Routledge
ISBN: 1135765081
Format: PDF, ePub, Mobi
Download Now
For nearly two centuries, Americans have embraced the Western like no other artistic genre. Creators and consumers alike have utilized this story form in literature, painting, film, radio and television to explore questions of national identity and purpose. Westerns: The Essential Collection comprises the Journal of Popular Film and Television’s rich and longstanding legacy of scholarship on Westerns with a new special issue devoted exclusively to the genre. This collection examines and analyzes the evolution and significance of the screen Western from its earliest beginnings to its current global reach and relevance in the 21st century. Westerns: The Essential Collection addresses the rise, fall and durability of the genre, and examines its preoccupation with multicultural matters in its organizational structure. Containing eighteen essays published between 1972 and 2011, this seminal work is divided into six sections covering Silent Westerns, Classic Westerns, Race and Westerns, Gender and Westerns, Revisionist Westerns and Westerns in Global Context. A wide range of international contributors offer original critical perspectives on the intricate relationship between American culture and Western films and television series. Westerns: The Essential Collection places the genre squarely within the broader aesthetic, socio-historical, cultural and political dimensions of life in the United States as well as internationally, where the Western has been reinvigorated and reinvented many times. This groundbreaking anthology illustrates how Western films and television series have been used to define the present and discover the future by looking backwards at America’s imagined past.

How to Start Run and Grow a Successful Gas Station Business

Author: Shabbir Hossain
Publisher: CreateSpace
ISBN: 9781515393528
Format: PDF, Docs
Download Now
Why a book about Gas station business? Well, gas stations are in every street corner, they are dime a dozen, but why are there so many of them?. Since the economic meltdown of 2008, we not only witnessed the collapse of the housing market, but also the wave of small businesses that closed their doors forever. Look at your city, and I am sure you will find empty homes alongside many local businesses such as restaurants, gift shops, clothing stores, etc. standing there with empty windows and a "For Sale" sign in the front. Now, look again. How many gas stations or convenience stores closed during the same period? Probably none. Instead, you may have noticed there are new stations constantly being built. Why is that? The answer is simple: it is a recession proof business. Whether you have a job or not, have a house or not; you still need gasoline for your car, milk for the kids, or need to make a quick run for cigarettes, beer, soft drinks.. You corner gas station is filled with all our daily life necessities.Now that we established Gas Station is a good and recession proof business to get into, the question is how do we get into one on a limited budget and once we do get into it, how can we stand out in this crowded market and be unique.?Here in this book I bring you all the answers along with all the best information possible to help you start, run and grow a successful gas station/convenience store business. Whether you're just starting out or you're a veteran in the gas station business, I am going to show you some new and innovative ways to get you to the next level and stand out in the crowd. As a 20 plus year veteran of gas station business, I am always trying new and innovative methods to increase sales and profitability. Technology and marketing strategies are changing every day, and the "old school" methods are not working anymore.In this book I outlined and explained in depth the followings:* How to Choose the Right Business Location* Should you Buy or Lease a Gas Station Business* How to effectively do Due Diligence on any Business* How to get Bank Financing* How to Close a Deal * What and How to set up a Corporation and obtain all required Licensing * How to Market your store and increase Sales and ultimately Profitability* How to Hire, Train and Manage Employees* How to have an Inventory Management System* How to do Bookkeeping * How to handle Loss Prevention/TheftA full Business Plan in included in this book along with a link where you can download a fully workable business plan that you can modify to fit your need.After reading this book, if you still have need for more information, I would suggest you check out my Gas Station Business 101 podcast audio show on iTunes, it is free to subscribe and you can listen to anywhere. Through this podcast show, you'll stay up to date on everything that is going on in this industry. Branding, Business Plans, Business loans, innovative marketing Strategies, theft control, gas station business bookkeeping, regulations, pricing - you name it, it's here for you. You can also check out my blog at GasStationBusiness101.com and let me show you the way to becoming successful in this profitable niche business.In this second edition, we addressed a few errors and typos, we also updated some data, as well as some charts and graphs that are now very easy to read.

The Business Podcasting Bible

Author: Paul Colligan
Publisher: TipTec Development
ISBN: 9781933596372
Format: PDF, Kindle
Download Now
Like the Web and email, podcasting ? technology for distributing audio and video on the Internet ? represents a paradigm shift in how businesses communicate with prospects and customers. Although substantial media coverage has stimulated corporate interest in podcasting, its newness and apparent complexity have made businesses wary of entering the fray. The Business Podcasting Bible is designed to ease this process, particularly for marketers looking to increase sales and deepen their relationships with customers. Each chapter uses case studies to cover a different aspect of podcasting. Topics range from podcast metrics to premium and sponsored podcast models to such nuts-and-bolts concerns as how to syndicate a podcast and what kind of equipment is necessary for setup. The book includes informative sidebars, statistics, easy-to-read charts and graphs based on the authors? proprietary research, along with a glossary, resource appendix, and links to Web resources.

Podcasting For Dummies

Author: Tee Morris
Publisher: John Wiley & Sons
ISBN: 1119412269
Format: PDF, Mobi
Download Now
Produce a podcast like the pros More people than ever are turning to podcasts for on-demand, mobile entertainment and information. Podcasting For Dummies offers a fast and easy way to get the know-how you need to produce and distribute one of your very own. Written by a pair of podcasting pioneers, this book shares insight on the technology behind recording, editing, and sharing podcasts, along with tips and tricks on how to produce a pro-level podcast. Podcasting has enjoyed a recent boom thanks to a new crop of hit podcasts catching the ears of the public and media along with the continued growth of mobile and streaming devices as a source for entertainment. If you want to jump on the podcasting bandwagon, you've come to the right place! In this fully updated edition, would-be and experienced podcasters alike will get all the tech information, production insight, and promotional tips they need to either get a podcast off the ground or improve on an existing one. Get the gear you need Find your podcasting voice Find and build an audience Plan your podcast New tools have made it easier than ever to create a podcast—and this book shows you how.