I See Your Name Everywhere

Author: Pam Lontos
Publisher: Morgan James Publishing
ISBN: 1614488134
Format: PDF, ePub, Docs
Download Now
Isn't it time you used publicity to boost your career? Whether you are a CEO, entrepreneur, doctor, lawyer, speaker, author or other business professional, you need "I See Your Name Everywhere" to grow your fame, wealth and success through the media! You will discover how easy it is to: Get your name into magazines, radio, TV and the Internet—Overcome the 15 most common publicity mistakes—Prepare for a media interview and score positive publicity—Create a press release that gets the media's attention—Efficiently deal with crisis communication.

EncourageMentors

Author: JoAn Majors
Publisher: Morgan James Publishing
ISBN: 1600378838
Format: PDF, ePub
Download Now
We live in an era of American history shaped by a sense of discouragement so enormous that it is holding us hostage and paralyzing our forward progress. The core values that have made us a great nation---our ingenuity, hard work, perseverance and concern for one another as fellow citizens---are threatened by a toxic combination of greed, fraud, incompetence and exploitation. The result for all strata of our society is a condition of imbalance, mistrust, uncertainty and cynicism. Hence, what rises to the surface is not our American can-do-ness but rather our deepest, craziest fear (False Evidence Appearing Real).

The Complete Idiot s Guide to Target Marketing

Author: Susan Friedmann
Publisher: Penguin
ISBN: 1101148527
Format: PDF, Mobi
Download Now
Twenty-first century tools and tactics to get the word out. You want to get the word out to buyers about all the great things your business has to offer. Too bad a big-bucks marketing campaign just isn't in your budget right now. The Complete Idiot's Guide® to Target Marketing is full of clever, practical, and easy-to-use strategies to help you get your message out to the right people, at the right time, and in the right place. You'll learn: *Five easy steps to identify the most lucrative niche markets *Tech-savvy tips on using online surveys and other e-tools to identify your customers' needs *Powerful pointers on viral marketing, blogging, webinars, and other web marketing ideas *Highly-effective and low-budget advertising strategies and customer retention techniques

Beyond Powerful Radio

Author: Valerie Geller
Publisher: CRC Press
ISBN: 1136023941
Format: PDF, Kindle
Download Now
Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radio offers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copyrighting, sales, commercials, promotions, production, research, fundraising, and more. Plus: Tips to assemble a winning team; to develop, build, and market your brand; get your next job in broadcasting, effectively promote your product; increase sales; write and produce commercials; raise money with your station; deal with creative burnout and manage high ego talent; and to research and grow your audience. Never be boring! Get, keep, and grow audiences through powerful personality, storytelling, and focus across any format. Tried-and-true broadcast techniques apply to the myriad forms of audio broadcast available today, including Web radio and podcasting. While the technology and delivery systems change, the one constant is content! Listeners, viewers, and surfers want to be entertained, informed, inspired, persuaded, and connected with powerful personalities, and storytellers. A full Instructor Manual is available with complete lesson plans for broadcast instructors - course includes Audio Production/Radio Programming/Management/Broadcast Journalism. For ordering purposes, Instructor Manual ISBN is 9780240522678.

Fame 101

Author: Jay Jessup
Publisher: Sutton Hart Press
ISBN: 9780981988832
Format: PDF, ePub
Download Now
"Create, expand, and monetize your own compelling personal brand. Fame 101 is your roadmap to rise above the clutter, get very visible, and cash in on the results"--Cover, p. [4].

Get on TV

Author: Jacquie Jordan
Publisher: Sourcebooks, Inc.
ISBN: 9781402250200
Format: PDF, Kindle
Download Now
Expert advice on how to get booked and asked back! ""Jacquie ought to know how to get you on TV...she's put half the country on TV, including me."" --Maury Povich In Get on TV!, Jacquie Jordan brings her expert advice straight to you--the entrepreneurs, experts, authors, and future reality stars looking to land a television spot. Jacquie shows you the ins and outs of the TV business and what you need to do to get booked (and asked back), including: --The importance of tape and materials --Speaking the language of the television producer --Being persistent without being annoying --What to do when you're booked and cancelled --How to get asked back again and again If you know the right moves, you can get on TV! ""Jacquie has the ability to maintain a fair balance between the voice of the project she is producing and the needs of her guests."" --John Edward, psychic medium and author of Crossing Over, host of John Edward: Cross Country Jacquie Jordan has been involved in booking, supervising or producing over 10,000 television guests, as well as coaching countless people on how to get on air.

Don t Tell Me It s Impossible Until After I Ve Already Done It

Author: Pam Lontos
Publisher: Jove Books
ISBN: 9780515093582
Format: PDF, ePub, Docs
Download Now
Techniques for achieving personal happiness and career success accompany the story of how the author transformed herself from an overweight and severely depressed housewife into a successful saleswoman and motivational lecturer

Free Publicity

Author: Jeff Crilley
Publisher: Brown Books
ISBN: 9780972647403
Format: PDF, Mobi
Download Now
A working journalist shares the secrets of getting covered on the news!.

Streetwise Complete Publicity Plans

Author: Sandra L. Beckwith
Publisher: Adams Media
ISBN: 9781580627719
Format: PDF, Docs
Download Now
Award-winning publicist Beckwith goes beyond other PR primers to not only show the mechanics of writing pitch letters and publicity kits, but also how to strategically create a PR plan for a business. Includes sample forms, resources, and other great ideas.

How to Become a Celebrity

Author: Charles Hopkins-Thyme
Publisher:
ISBN: 9788292944066
Format: PDF, ePub, Mobi
Download Now
Andy Warhol once said that everyone will have 15 minutes of fame. But why stop at 15 minutes? Being a celebrity opens doors that are closed to even the top members of society. Numerous celebrities have become budding business moguls and established themselves as very successful entrepreneurs. Their names have become brands worth millions of dollars. And celebrity status offers something that money really can't buy. It gives you a position and importance in society that can perhaps be rivaled only by top political leaders. More people will listen to what a celebrity has to say on a subject he or she may know nothing about than to wisdom from a senator who has served his state all his professional life. Celebrities are the new royalty. So why wouldn't you want to be one? This book provides a step-by-step description on how you can build a career in the limelight-from the very basics to the hidden secrets of the trade. It won't change your life overnight, but it will give you all the tools you need to succeed.