Layout Index

Author: Jim Krause
Publisher: Simon and Schuster
ISBN: 1440321965
Format: PDF, Mobi
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Idea Index kick-started a revolution in graphic design books, unique in size, feel—and most important—wealth of ideas. Layout Index is the next step, a compendium of layout idea-generators that will help designers explore multiple possibilities for visual treatments each time they turn the page. The visual and textual suggestions are divided into eight major areas, including newsletters, flyers, posters, brochures, advertising, stationery, page layout, and Web pages.

Ultimate Small Business Marketing Guide

Author: James Stephenson
Publisher: Entrepreneur Press
ISBN: 1613080433
Format: PDF, Kindle
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The second edition of this comprehensive guide introduces new marketing, advertising, sales and public relations techniques to the 1,500 proven ideas from the first edition. It adds dozens of new high-tech strategies required to stay one step ahead in today’s highly competitive global marketplace. Off- and online resources have been updated and new ones—including blogs and new websites—have been added.

Computer Education for Teachers

Author: Vicki F. Sharp
Publisher: Wiley
ISBN: 0470141107
Format: PDF, Docs
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Teachers who want an up-to-date, readable, and concise introduction to computers continue to turn to Computer Education for Teachers. The new edition places more emphasis on multimedia and the Internet, covering topics such as digital photography, iPods in the classroom, the Internet, and distance learning. A robust Web site also accompanies this streamlined book. It contains video tutorials on topics such as creating a digital portfolio and making a Podcast. These tutorials are from 1 to 3 minutes in duration and are step-by-step projects. Teachers who are unfamiliar with the use of the computer in the classroom will find this to be the perfect resource.

Type Idea Index

Author: Jim Krause
Publisher: HOW Books
ISBN: 9781581808063
Format: PDF, ePub
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Type Idea Index is a tool - an idea-generating, horizon-expanding, knowledge-broadening power-tool that can be used to boost the creative output of designers, illustrators and anyone else who uses type. The basic principle behind Type Idea Index is simple: ideas breed ideas. If you are looking for new ways of employing type in your works of art and design (or new twists to apply to your current typographic techniques), check out Type Idea Index. You'll find yourself face-to-face with 650+ custom-created, idea-sparking examples of typography and type-intensive design. For maximum user-friendliness, these samples are organized according to the theme they express (Energy, Elegance, Order, Rebellion) and the sort of real-world application they relate to (initials, monograms, logos, headlines, paragraphs). Expand your knowledge of type and brainstorm for ideas every time you design with letters and words. Type Idea Index is the sixth installment in the best-selling, globally popular Index series by Jim Krause.

Books in Print

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Format: PDF, Mobi
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Books in print is the major source of information on books currently published and in print in the United States. The database provides the record of forthcoming books, books in-print, and books out-of-print.

Creative Sparks

Author: Jim Krause
Publisher: Simon and Schuster
ISBN: 1440322813
Format: PDF, Kindle
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How creative can you be? You don't turn off the creative juices when you punch out for the day. That's because, for you, creativity is more than just a job - it's a passion. Even so, everyone needs a boost now and then. Creative Sparks shows you how to ignite your design ingenuity 24/7. Jim Krause provides the friction with 150+ mind-bending concepts, images and exercises that will help you: Maximize your professional success Find new sources of inspiration and encouragement Make your time at work more productive Uncover the secrets of creative fulfillment Bottom line: Creative Sparks will have an explosive impact on your designs - and your life.

Newsletter Design

Author: Edward A. Hamilton
Publisher: John Wiley & Sons
ISBN: 9780471285922
Format: PDF, Mobi
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Newsletter Design A Step–by–Step Guide to Creative Publications "Make it dramatic. Make it readable. Make it believable." Words of advice to those who plan, design, or edit newsletters from the author of Newsletter Design, Edward A. Hamilton. Follow the advice of this designer of world–renowned publications and your newsletter will never land in the junk–mail pile. You′ll learn techniques used by the most successful publications to attract readers and rivet their attention. Included in this step–by–step guide: ∗ Planning visual content ∗ Fast–paced journalistic writing ∗ Forceful page layout ∗ Eye–catching graphics ∗ Strong, clear typography ∗ Powerful photojournalism ∗ Cost–wise production From selecting a name, logotype, and cover design to going on press, every element of producing a stand–out newsletter is explained step–by–step in clear language. Principles are expressed in simple terms that apply equally to desktop publishing or traditional T–square and typewriter. Layouts that are cluttered and complex––or bland and austere––can sabotage even the best editorial ideas. The author shows you how to avoid the stock, "off–the–shelf look". You′ll learn to master simple but powerful page layout, sparkling typography that promotes clarity, strength and elegance. you′ll learn how to edit and design with compelling journalistic photographs and vivid graphics. In addition, the book introduces a twelve–part grid design that not only opens up new creative possibilities and relief from the standard three–column page, it works perfectly with computer coordinates. There′s plenty of support for desktop publishers using WordPerfect, Lotus, Adobe, and Quark. You′ll get tips for spicing up your pages with tables, charts, graphs, pictographs, and maps, using simple software programs. It′s all here. From logotype to printed pages, you won′t find a more readable, on–the–money guide to designing newsletters.

Idea Index

Author: Jim Krause
Publisher: Simon and Schuster
ISBN: 1440318670
Format: PDF, Mobi
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Sit! Stay! Be Creative! It's tough to be creative on command. And with deadlines looming, you can't wait for inspiration to strike. That's where Idea Index comes in. Don't let the small size fool you. Inside you'll discover thousands of big ideas for graphic effects and type treatmnts — via hundreds of prompts designed to stimulate, quicken and expand your creative thinking. Use Idea Index to brainstorm ideas, to unclog your mind, and to explore different looks and approaches. The Idea Index — instant creative genius when you need it most!

The Logo Brainstorm Book

Author: Jim Krause
Publisher: Simon and Schuster
ISBN: 1440324956
Format: PDF, ePub, Docs
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Don't Wait for Inspiration to Strike Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that will spark appealing, functional and enduring design solutions. Award-winning designer Jim Krause (author of the popular Index series) offers a smart, systemic exploration of different kinds of logos and logo elements, including: Symbols Monograms Typographic Logos Type and Symbol Combinations Emblems Color Palettes Through a combination of original, visual idea-starters and boundary-pushing exercises, The Logo Brainstorm Book will help you develop raw logo concepts into presentation-ready material.