Letting Go of the Words

Author: Janice (Ginny) Redish
Publisher: Morgan Kaufmann
ISBN: 9780080555386
Format: PDF, Mobi
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"Redish has done her homework and created a thorough overview of the issues in writing for the Web. Ironically, I must recommend that you read her every word so that you can find out why your customers won't read very many words on your website -- and what to do about it." -- Jakob Nielsen, Principal, Nielsen Norman Group “There are at least twelve billion web pages out there. Twelve billion voices talking, but saying mostly nothing. If just 1% of those pages followed Ginny’s practical, clear advice, the world would be a better place. Fortunately, you can follow her advice for 100% of your own site’s pages, so pick up a copy of Letting Go of the Words and start communicating effectively today. --Lou Rosenfeld, co-author, Information Architecture for the World Wide Web On the web, whether on the job or at home, we usually want to grab information and use it quickly. We go to the web to get answers to questions or to complete tasks – to gather information, reading only what we need. We are all too busy to read much on the web. This book helps you write successfully for web users. It offers strategy, process, and tactics for creating or revising content for the web. It helps you plan, organize, write, design, and test web content that will make web users come back again and again to your site. Learn how to create usable and useful content for the web from the master − Ginny Redish. Ginny has taught and mentored hundreds of writers, information designers, and content owners in the principles and secrets of creating web information that is easy to scan, easy to read, and easy to use. This practical, informative book will help anyone creating web content do it better. Features * Clearly-explained guidelines with full color illustrations and examples from actual web sites throughout the book. * Written in easy-to-read style with many "befores" and "afters." * Specific guidelines for web-based press releases, legal notices, and other documents. * Tips on making web content accessible for people with special needs. Janice (Ginny) Redish has been helping clients and colleagues communicate clearly for more than 20 years. For the past ten years, her focus has been helping people create usable and useful web sites. She is co-author of two classic books on usability: A Practical Guide to Usability Testing (with Joseph Dumas), and User and Task Analysis for Interface Design (with JoAnn Hackos), and is the recipient of many awards. * Clearly-explained guidelines with full color illustrations and examples from actual web sites throughout the book. * Written in easy-to-read style with many "befores" and "afters." * Specific guidelines for web-based press releases, legal notices, and other documents. * Tips on making web content accessible for people with special needs.

Letting Go of the Words

Author: Janice Redish
Publisher: Elsevier
ISBN: 0123859301
Format: PDF, ePub
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"Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors' needs. Learn how to create useful and usable content from the master - Ginny Redish. Ginny's easy-to-read style will teach you how to plan, organize, write, design, and test your content"--

User Experience Re Mastered

Author: Chauncey Wilson
Publisher: Morgan Kaufmann
ISBN: 9780123751157
Format: PDF, Mobi
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User Experience Re-Mastered: Your Guide to Getting the Right Design provides an understanding of key design and development processes aimed at enhancing the user experience of websites and web applications. The book is organized into four parts. Part 1 deals with the concept of usability, covering user needs analysis and card sorting—a tool for shaping information architecture in websites and software applications. Part 2 focuses on idea generation processes, including brainstorming; sketching; persona development; and the use of prototypes to validate and extract assumptions and requirements that exist among the product team. Part 3 presents core design principles and guidelines for website creation, along with tips and examples on how to apply these principles and guidelines. Part 4 on evaluation and analysis discusses the roles, procedures, and documents needed for an evaluation session; guidelines for planning and conducting a usability test; the analysis and interpretation of data from evaluation sessions; and user interface inspection using heuristic evaluation and other inspection methods. *A guided, hands-on tour through the process of creating the ultimate user experience – from testing, to prototyping, to design, to evaluation *Provides tried and tested material from best sellers in Morgan Kaufmann’s Series in Interactive Technologies, including leaders in the field such as Bill Buxton and Jakob Nielsen *Features never before seen material from Chauncey Wilson’s forthcoming, and highly anticipated Handbook for User Centered Design

Writing Archaeology Second Edition

Author: Brian Fagan
Publisher: Left Coast Press
ISBN: 1611326427
Format: PDF, ePub
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Archaeology’s best known author of popular books and texts distills decades of experience in this well-received guide designed to help others wanting to broaden the audience for their work. Brian Fagan’s no nonsense approach explains how to get started writing, how to use the tools of experienced writers to make archaeology come alive, and how to get your work revised and finished. He also describes the process by which publishers decide to accept your work, and the path your publication will follow after it is accepted by a press. The new edition contains chapters on academic writing and on writing in the digital environment.

Handbook of Human Factors in Web Design Second Edition

Author: Kim-Phuong L. Vu
Publisher: CRC Press
ISBN: 1439825955
Format: PDF, Kindle
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The Handbook of Human Factors in Web Design covers basic human factors issues relating to screen design, input devices, and information organization and processing, as well as addresses newer features which will become prominent in the next generation of Web technologies. These include multimodal interfaces, wireless capabilities, and agents that can improve convenience and usability. Written by leading researchers and/or practitioners in the field, this volume reflects the varied backgrounds and interests of individuals involved in all aspects of human factors and Web design and includes chapters on a full range of topics. Divided into 12 sections, this book covers: historical backgrounds and overviews of Human Factors and Ergonomics (HFE) specific subfields of HFE issues involved in content preparation for the Web information search and interactive information agents designing for universal access and specific user populations the importance of incorporating usability evaluations in the design process task analysis, meaning analysis, and performance modeling specific Web applications in academic and industrial settings Web psychology and information security emerging technological developments and applications for the Web the costs and benefits of incorporating human factors for the Web and the state of current guidelines The Handbook of Human Factors in Web Design is intended for researchers and practitioners concerned with all aspects of Web design. It could also be used as a text for advanced courses in computer science, industrial engineering, and psychology.

Mobile Technology for Children

Author: Allison Druin
Publisher: Morgan Kaufmann
ISBN: 9780080954097
Format: PDF, ePub
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Children are one of the largest new user groups of mobile technology -- from phones to micro-laptops to electronic toys. These products are both lauded and criticized, especially when it comes to their role in education and learning. The need has never been greater to understand how these technologies are being designed and to evaluate their impact worldwide. Mobile Technology for Children brings together contributions from leaders in industry, non-profit organizations, and academia to offer practical solutions for the design and the future of mobile technology for children. *First book to present a multitude of voices on the design, technology, and impact of mobile devices for children and learning *Features contributions from leading academics, designers, and policy makers from nine countries, whose affiliations include Sesame Workshop, LeapFrog Enterprises, Intel, the United Nations, and UNICEF *Each contribution and case study is followed by a best practice overview to help readers consider their own research and design and for a quick reference

Die 4 Stunden Woche

Author: Timothy Ferriss
Publisher: Ullstein eBooks
ISBN: 3843704457
Format: PDF, Mobi
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Warum arbeiten wir uns eigentlich zu Tode? Haben wir nichts Besseres zu tun? Und ob! - sagt Timothy Ferriss. Der junge Unternehmer war lange Workaholic mit 80-Stunden-Woche. Doch dann erfand er MBA- Management by Absence- und ist seitdem freier, reicher, glücklicher. Mit viel Humor, provokanten Denkanstößen und erprobten Tipps erklärt Ferriss, wie sich die 4-Stunden-Woche bei vollem Lohnausgleich verwirklichen lässt. Der Wegweiser für eine Flucht aus dem Hamsterrad und ein Manifest für eine neue Gewichtung zwischen Leben und Arbeiten.

Das Wunder der wilden Insel

Author: Peter Brown
Publisher: cbt Verlag
ISBN: 3641194466
Format: PDF, Docs
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Preisgekrönt und bezaubernd: ein moderner Klassiker Als das Robotermädchen Roz erstmals die Augen öffnet, findet sie sich auf einer wilden, einsamen Insel wieder. Wie sie dorthin gekommen ist und warum, weiß sie nicht. Das Wetter und ein wilder Bär setzen ihr übel zu, und Roz begreift, dass sie sich ihrer Umgebung anpassen muss, wenn sie überleben will. Also beobachtet sie, erlernt die Sprache der Tiere und entdeckt, dass Freundlichkeit und Hilfsbereitschaft sie weiterbringen. Viele würden das Blechmonster zwar am liebsten verjagen, aber Roz gibt nicht auf. Sie zieht ein Gänseküken auf, und endlich fassen die Tiere Vertrauen. Als Roz dann in großer Gefahr schwebt, stehen sie ihr als Freunde bei.

Effective Prototyping with Excel

Author: Nevin Berger
Publisher: Elsevier
ISBN: 0080916716
Format: PDF, Kindle
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Although recognized as a key to the design process, prototyping often falls victim to budget cuts, deadlines, or lack of access to sophisticated tools. This can lead to sloppy and ineffective prototypes or the abandonment of them altogether. Rather than lose this important step, people are turning to Microsoft Excel® to create effective, simple, and inexpensive prototypes. Conveniently, the software is available to nearly everyone, and most are proficient in its basic functionality. Effective Prototyping with Excel offers how-to guidance on how everyone can use basic Excel skills to create prototypes - ranging from narrative wire frames to hi-fidelity prototypes. A wide array of software design problems and business demands are solved via practical step-by-step examples and illustrations. Step-by-step guide to prototyping with a simple and affordable tool nearly everyone already has on their desktop Quickly and easily allows web and software designers to explore usability, design alternatives, and test theories prior to starting production Perfect companion to Effective Prototyping for Software Makers - with the same author team and full-color treatment, useful case studies, and hands-on exercises