Mass Communication Theories

Author: Melvin L. DeFleur
Publisher: Routledge
ISBN: 1317346580
Format: PDF, ePub, Docs
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Mass Communication Theories: Explaining Origins, Processes, and Effects explores mass communication theories within the social and cultural context that influenced their origins. An intimate examination of the lives and times of prominent mass communication theorists both past and present bring the subject to life for the reader.

Mass Communication Theories Explaining Origins Processes and Effects

Author: CTI Reviews
Publisher: Cram101 Textbook Reviews
ISBN: 1467240729
Format: PDF, ePub
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Facts101 is your complete guide to Mass Communication Theories, Explaining Origins, Processes, and Effects. In this book, you will learn topics such as The Scientific Method and the Social Construction of Reality, Public Opinion as Shaped by the Press: The Contribution of Political Science, Cognitive Processing, and The Concept of Mass Society as a Contribution of Sociology to Media Studies plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.

Advances in Foundational Mass Communication Theories

Author: Ran Wei
Publisher: Routledge
ISBN: 1351674153
Format: PDF
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Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann Scholarly Essay in the Mass Communication and Society journal, and together they comprise a remarkable source of knowledge, equipped to lead mass communications theory through the emergence of new technologies, and the evolution of communications, in the 21st century. Moreover, the contributions gathered in this volume contradict any critics who may claim the theories of the 20th century have outlived their usefulness, for these prove to guide contemporary research as forcefully as ever in the digital era. Validating the classic media theories across time and their various forms constitute the second focal section of this volume. Finally, senior media scholars offer their views on the future directions in which mass communication theories can be advanced.

Plugged in

Author: Patti M. Valkenburg
Publisher: Yale University Press
ISBN: 0300218877
Format: PDF, Kindle
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An illuminating study of the complex relationship between children and media in the digital age Now, as never before, young people are surrounded by media--thanks to the sophistication and portability of the technology that puts it literally in the palms of their hands. Drawing on data and empirical research that cross many fields and continents, authors Valkenburg and Piotrowski examine the role of media in the lives of children from birth through adolescence, addressing the complex issues of how media affect the young and what adults can do to encourage responsible use in an age of selfies, Twitter, Facebook, and Instagram. This important study looks at both the sunny and the dark side of media use by today's youth, including why and how their preferences change throughout childhood, whether digital gaming is harmful or helpful, the effects of placing tablets and smartphones in the hands of toddlers, the susceptibility of young people to online advertising, the legitimacy of parental concerns about media multitasking, and more.

Medien und Kommunikation

Author: Paddy Scannell
Publisher: VS Verlag für Sozialwissenschaften
ISBN: 9783531165943
Format: PDF, Kindle
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Paddy Scannells Buch bietet eine faszinierende, erhellende und sehr gut verständliche Einführung in die Medien- und Kommunikationstheorie. Scannell entwickelt anhand der historischen Entwicklungen in Nordamerika und Europa eine sehr zugängliche, systematische und gleichzeitig differenzierte Analyse der verschiedenen Zugänge der Beschäftigung mit Medien- und Kommunikation. Immer wieder schöpft er aus verschiedenen Disziplinen und fordert so insgesamt die Leserinnen und Leser heraus, sich mit Kommunikation und Medien in ihren Gesamtzusammenhängen auseinander zu setzen. Das international vielfach beachtete Werk des bekannten britischen Wissenschaftlers und Professors für Kommunikationswissenschaft an der University of Michigan liegt nun endlich in deutscher Sprache vor.

Die magischen Kan le

Author: Marshall McLuhan
Publisher:
ISBN: 9783430164047
Format: PDF, ePub
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Museum und Medien - Museumskommunikation - Kommunikationstheorie - Medientheorie - Museum und Öffentlichkeit.