Sketch Think Draw

Author:
Publisher: Moleskine
ISBN: 9788867324866
Format: PDF, Kindle
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When looking at the travel journals of Giancarlo Iliprandi, one of the masters of Italian graphic design, you can see how sketching can become a way of looking at reality, and therefore a way of designing communication. Travel journals and bundles of paper filled with sketches and drawings show, much like the engine underneath the bonnet, the processes that make Iliprandi tick. As he himself says «action precedes thought» and, in this case, it is the sketch precedes the birth of the idea.

Gladiator

Author: Dan Clark
Publisher: Simon and Schuster
ISBN: 1439102295
Format: PDF, ePub, Mobi
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Aggressive, explosive, and boasting awesome athletic ability, Dan Clark rose to tremendous fame as Nitro on American Gladiators. He quickly emerged as the most popular cast member and became a reality television superstar. But a twenty-year affair with steroids led to a life of pissing blood, smuggling drugs, destroying hotel rooms, getting arrested, growing breasts, and lying bloodied in the street after a vicious fight with his best friend. This is Clark's riveting, fiercely candid account of his life, career, and steroid addiction. From an upbringing defined by tragedy and a difficult search for identity to tales of performing center stage at Madison Square Garden and bedding Playboy Bunnies and porn stars, Clark explores the price of fame, the pressure of stardom, and how the whole steroid-fueled fantasy finally imploded. What began in high school as a way to speed up recovery from injury rapidly turned into an all-consuming addiction. With selfdeprecating humor and a trove of incredible stories, Clark provides an eye-opening report on the dangers of steroids both obvious and hidden -- and offers his thoughts on why steroid use remains a persistent problem today. More than just a pulpy exposé, Gladiator is a triumphant story of self-discovery and redemption.

From the Revolution to the Maquiladoras

Author: Jennifer Bickham Mendez
Publisher: Duke University Press
ISBN: 0822387301
Format: PDF, ePub
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From the Revolution to the Maquiladoras is a major contribution to the study of globalization, labor, and women’s movements. Jennifer Bickham Mendez presents a detailed ethnographic account of the Nicaraguan Working and Unemployed Women’s Movement, “María Elena Cuadra” (mec), which emerged as an autonomous organization in 1994. Most of its efforts revolve around organizing women workers in Nicaragua’s free trade zones and working to improve conditions in maquiladora factories. Mendez examines the structural and cultural elements of mec in order to demonstrate how globalization affects grassroots advocacy for social and economic justice. She argues that globalization has created opportunities for new forms of organizing among those local populations that suffer its effects and that mec, which has forged vital links with transnational feminist and labor groups, exemplifies the possibilities—and pitfalls—of this new type of organizing. Mendez draws on interviews with leaders and program participants, including maquiladora workers; her participant observation while she worked as a volunteer within the organization; and analysis of the public statements, speeches, and texts written by mec members. She provides a sense of the day-to-day operations of the group as well as its strategies. By exploring the tension between mec and transnational feminist, labor, and solidarity networks, she illustrates how mec women’s outlooks are shaped by both their revolutionary roots within the Sandinista regime and their exposure to global discourses of human rights and citizenship. The complexities of the women’s labor movement analyzed in From the Revolution to the Maquiladoras speak to social and economic justice movements in the many locales around the world.

Brand Portfolio Strategy

Author: David A. Aaker
Publisher: Simon and Schuster
ISBN: 9781439188835
Format: PDF, Kindle
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In this long-awaited book from the world's premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company's business strategy and create relevance, differentiation, energy, leverage, and clarity. Building on case studies of world-class brands such as Dell, Disney, Microsoft, Sony, Dove, Intel, CitiGroup, and PowerBar, Aaker demonstrates how powerful, cohesive brand strategies have enabled managers to revitalize brands, support business growth, and create discipline in confused, bloated portfolios of master brands, subbrands, endorser brands, co-brands, and brand extensions. Aaker offers readers step-by-step advice on what to do when confronting scenarios such as the following: • Brands are underleveraged • The business strategy is at risk because of inadequate brand platforms • The business faces a relevance threat caused by emerging subcategories • The firm's brands are tired and bland • Strategy is paralyzed by a lack of priority among the brands • Brands are cluttered and confusing to both customers and employees • The firm needs to move into the super-premium or value arenas to create margin or sales volume • Margin pressures require points of differentiation Renowned brand guru Aaker demonstrates that assuring that each brand in the portfolio has a clear role and actively reinforces and supports the other portfolio brands will profoundly affect the firm's profitability. Brand Portfolio Strategy is required reading not only for brand managers but for all managers with bottom-line responsibility to their shareholders.

Mod perl 2 User s Guide

Author: Stas Bekman
Publisher:
ISBN: 9780977920112
Format: PDF, Docs
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This users guide explains key changes to the Apache Perl programming language and demonstrates the tools used to port modules and migrate existing code. The text provides information on how to get up and running on Apache 2 and mod_perl 2. (Computers - Internet)

Searching for the Perfect Woman

Author: Vamik D. Volkan
Publisher: Jason Aronson
ISBN: 9780765706164
Format: PDF, ePub, Mobi
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Searching for the Perfect Woman is a thorough account of a five-year psychoanalysis with a deeply troubled, yet successful man—the attention to technique and theory, accompanied by an in-depth interview with Vamik Volkan, makes this an excellent resource for teaching psychoanalytic technique. Beyond the technical merits, the narrative structure and style reads like a novel, drawing lay readers into the fascinating story of Hamilton's life and his eventual cure.

The Technique of Canon

Author: Hugo Norden
Publisher: Branden Books
ISBN: 9780828318396
Format: PDF, Mobi
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A reliable basis for the composition of canons, and opens new avenues for constructing and organising harmonies.

Death Message

Author: Mark Billingham
Publisher: Harper Collins
ISBN: 0061941549
Format: PDF, ePub, Docs
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Death Message is the unforgettable new entry in the suspense series featuring Tom Thorne, “the next superstar detective” (Lee Child), from Mark Billingham, one of Britain’s most compelling and talented crime writers. Billingham, the author of In the Dark and Buried, delivers a chilling thriller that begins with a body and a phone line, both of which are dead.

A Traveller s Notebook

Author: Grant Eustace
Publisher: Bright Pen
ISBN: 9780755213535
Format: PDF, Mobi
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A Traveller's Notebook explores the good and not-so-good aspects of international travel from the personal viewpoint of one unusual individual: a travelling writer who is not a travel writer. Grant Eustace's work in fields ranging from audio to print to film, together with a second profession as a consultant, has taken him to over 60 countries. In this book he draws on the notebooks he has always carried with him to reflect on and illustrate in an entertaining way the different facets that together make travel - for all its occasional frustrations - such a pleasurable and mind-broadening experience.