Escape from the Ivory Tower

Author: Nancy Baron
Publisher: Island Press
ISBN: 9781597269650
Format: PDF, ePub, Docs
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Most scientists and researchers aren’t prepared to talk to the press or to policymakers—or to deal with backlash. Many researchers have the horror stories to prove it. What’s clear, according to Nancy Baron, is that scientists, journalists and public policymakers come from different cultures. They follow different sets of rules, pursue different goals, and speak their own language. To effectively reach journalists and public officials, scientists need to learn new skills and rules of engagement. No matter what your specialty, the keys to success are clear thinking, knowing what you want to say, understanding your audience, and using everyday language to get your main points across. In this practical and entertaining guide to communicating science, Baron explains how to engage your audience and explain why a particular finding matters. She explores how to ace your interview, promote a paper, enter the political fray, and use new media to connect with your audience. The book includes advice from journalists, decision makers, new media experts, bloggers and some of the thousands of scientists who have participated in her communication workshops. Many of the researchers she has worked with have gone on to become well-known spokespeople for science-related issues. Baron and her protégées describe the risks and rewards of “speaking up,” how to deal with criticism, and the link between communications and leadership. The final chapter, ‘Leading the Way’ offers guidance to scientists who want to become agents of change and make your science matter. Whether you are an absolute beginner or a seasoned veteran looking to hone your skills, Escape From the Ivory Tower can help make your science understood, appreciated and perhaps acted upon.

Recycling Officer

Author: Rebecca Hunter
Publisher: Cherrytree Books
ISBN: 1842345141
Format: PDF, Kindle
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Presents a day in the life of a recycling officer.

Gas Generation and Migration in Deep Geological Radioactive Waste Repositories

Author: R.P. Shaw
Publisher: Geological Society of London
ISBN: 1862397228
Format: PDF, ePub, Docs
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Understanding the behaviour of gases in the context of radioactive waste disposal is a fundamental requirement in developing a safety case for the disposal of radioactive waste. Of particular importance are the long-term performance of bentonite buffers and cement-based backfill materials that may be used to encapsulate and surround the waste in a repository, and the behaviour of plastic clays, indurated mudrocks and crystalline formations that may be the host rocks for a repository. The EC Euratom programme funded project, FORGE, has provided new insights into the processes and mechanisms governing gas generation and migration with the aim of reducing uncertainty. This volume brings together papers on aspects of this topic arising from both the FORGE project and work undertaken elsewhere. This has been achieved by the acquisition of new experimental data coupled with modelling, through a series of laboratory and field-scale experiments performed at a number of underground research laboratories throughout Europe.

Preventive Therapy in Asthma

Author: John Morley
ISBN: 9780125064484
Format: PDF, Docs
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Preventive therapy for asthma became therapeutically possible when the oral prophylactic drugs cromoglycate and ketotifen were introduced. However, use of drugs which rapidly ameliorate the symptoms of asthma continues to be the predominant treatment. This volume seeks to identify the need for preventive therapy, the options available, methods for clinical evaluation of newer therapies, and possible clinical and economic benefits when anti-asthma therapy is directed towards prevention.