Publish Your First Digital Magazine

Author: Lorraine Phillips
Publisher:
ISBN: 9780988953505
Format: PDF, Docs
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If you're serious about publishing a digital magazine, then look no further. Publish Your First Digital Magazine is a must-read for all the creatives who are passionate about sharing a message with their audience and looking for innovative ideas, strategies, tools and techniques they can use to do so. Covering flip books, apps, online newsstands and blog-style magazines, you will learn: magazine business fundamentals, how to create an editorial philosophy, how to build an editorial calendar, places where content and images can be found, the different ways a digital magazine can be monetized and the tools that will be necessary for producing a digital publication. Additional topics include: how to effectively use social media to connect with your audience, considerations for setting up a website or blog and search engine optimization techniques that can help to improve your magazine's visibility on the Web.

So You Want to Publish a Magazine

Author: Angharad Lewis
Publisher: Laurence King Publishing
ISBN: 9781780677545
Format: PDF, ePub, Docs
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So you want to publish a magazine? This is your guide. It will show you how to take your concept from idea to proper publication, step-by-step. It covers all the nuts and bolts of magazine publishing, from budgeting and distribution to design and print. It also acts as an inspirational resource, with case studies from magazines across the sector – from the most niche indie titles, through the main players of the independent scene, to the most innovative and successful larger scale publications. How many people do you need? Do you want to take advertising? Should you hire a distributor or focus on subscriptions? Interviews with industry insiders – editors, art directors, printers, distributors, retailers and more – are filled with expert tips and examples so you can make the right plan for every aspect of your publishing project. Both print and digital magazines are represented, with a focus on navigating the pitfalls associated with transitioning a print title to digital platforms (and vice versa), mastering social media and creating content specifically for digital readers.

Getting It Published 2nd Edition

Author: William Germano
Publisher: University of Chicago Press
ISBN: 0226288420
Format: PDF, ePub, Mobi
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Since 2001 William Germano’s Getting It Published has helped thousands of scholars develop a compelling book proposal, find the right academic publisher, evaluate a contract, handle the review process, and, finally, emerge as published authors. But a lot has changed in the past seven years. With the publishing world both more competitive and more confusing—especially given the increased availability of electronic resources—this second edition of Germano’s best-selling guide has arrived at just the right moment. As he writes in a new chapter, the “via electronica” now touches every aspect of writing and publishing. And although scholars now research, write, and gain tenure in a digital world, they must continue to ensure that their work meets the requirements of their institutions and the needs of their readers. Germano, a veteran editor with experience in both the university press and commercial worlds, knows this audience. This second edition will teach readers how to think about, describe, and pitch their manuscripts before they submit them. They’ll discover the finer points of publishing etiquette, including how to approach a busy editor and how to work with other publishing professionals on matters of design, marketing, and publicity. In a new afterword, they’ll also find helpful advice on what they can—and must—do to promote their work. A true insider’s guide to academic publishing, the second edition of Getting It Published will help authors understand what to expect from the publishing process, from manuscript to finished book and beyond.

Digital Media Concepts and Applications

Author: Tena B. Crews
Publisher: Cengage Learning
ISBN: 130588793X
Format: PDF
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DIGITAL MEDIA, CONCEPTS AND APPLICATIONS, 4E prepares students for the multimedia-rich workplace by teaching them multimedia concepts as well as business-standard software applications to complete projects and solve problems. The non-software-specific text approach gives students a strong foundation in the concepts and practices of digital multimedia and allows the text to focus on the more creative end of business technology. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

How To Launch A Magazine In This Digital Age

Author: Mary Hogarth
Publisher: A&C Black
ISBN: 1441161902
Format: PDF
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A team of internationally respected scholars identify and explore how philosophical reflections on travelling and landscapes have shaped East Asian aesthetics and religion.

How to Start a Magazine

Author: James B. Kobak
Publisher: M. Evans
ISBN: 1590771796
Format: PDF, ePub
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Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.

Presentation Zen

Author: Garr Reynolds
Publisher: Pearson Education
ISBN: 0321601890
Format: PDF, ePub, Mobi
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FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.

Digital Publishing with Adobe InDesign CC

Author: Diane Burns
Publisher: Adobe Press
ISBN: 013396244X
Format: PDF, Mobi
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If you’re a designer or other creative professional who needs to create digital documents that will be read on multiple devices, you will be thrilled with the powerful tools in Adobe InDesign CC. Now you just need to know what to do with them. Digital Publishing with Adobe InDesign CC examines not just the “How” of using the tools, but also the “When” and “Why” of choosing among the various digital format options–ePub, PDF, HTML, tablet app, and so on. Clear explanations and plenty of full-color graphics will guide you through the potentially confusing digital publishing landscape. Written by two longtime publishing experts, the book thoroughly covers the theory and best practices for creating and using buttons, hyperlinks, video, audio, forms, animations, slideshows, and iPad interactivity to enhance and enliven your digital publications. You’ll learn to: Select the digital format that best fits the needs of your content and your audience Design both Reflowable and Fixed Layout ePub documents Use Liquid Layout Rules to automatically resize and reflow content to fit different-sized devices Add interactivity to create exciting PDF presentations Configure your ePub files for the best results across various reader “I’m really thrilled to see this second edition of Digital Publishing with Adobe InDesign. The InDesign team is always trying to push the possibilities of digital publishing whether via ePub, DPS or PDF. This book captures that excitement and helps the reader be successful in this ever-changing field.” Chris Kitchener, Group Product Manager, Design Segment, Adobe Systems

Agile IT Organization Design

Author: Sriram Narayan
Publisher: Addison-Wesley Professional
ISBN: 0133904245
Format: PDF
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Design IT Organizations for Agility at Scale Aspiring digital businesses need overall IT agility, not just development team agility. In Agile IT Organization Design , IT management consultant and ThoughtWorks veteran Sriram Narayan shows how to infuse agility throughout your organization. Drawing on more than fifteen years’ experience working with enterprise clients in IT-intensive industries, he introduces an agile approach to “Business–IT Effectiveness” that is as practical as it is valuable. The author shows how structural, political, operational, and cultural facets of organization design influence overall IT agility—and how you can promote better collaboration across diverse functions, from sales and marketing to product development, and engineering to IT operations. Through real examples, he helps you evaluate and improve organization designs that enhance autonomy, mastery, and purpose: the key ingredients for a highly motivated workforce. You’ll find “close range” coverage of team design, accountability, alignment, project finance, tooling, metrics, organizational norms, communication, and culture. For each, you’ll gain a deeper understanding of where your organization stands, and clear direction for making improvements. Ready to optimize the performance of your IT organization or digital business? Here are practical solutions for the long term, and for right now. Govern for value over predictability Organize for responsiveness, not lowest cost Clarify accountability for outcomes and for decisions along the way Strengthen the alignment of autonomous teams Move beyond project teams to capability teams Break down tool-induced silos Choose financial practices that are free of harmful side effects Create and retain great teams despite today’s “talent crunch” Reform metrics to promote (not prevent) agility Evolve culture through improvements to structure, practices, and leadership—and careful, deliberate interventions