Qualitative Methods in Business Research

Author: Päivi Eriksson
Publisher: SAGE
ISBN: 1473952492
Format: PDF, Mobi
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This pragmatic, applied textbook showcases the potential and impact of qualitative research in business and management. Using case studies and a global approach it provides you with an overview of the philosophies, methodologies and methods you will need to research in this field. Demystifying the whole process, it walks you through every aspect of conducting and using research in business, including generating questions, collecting useful data, evaluating the research and disseminating your findings. It also: Explores the challenges of working with qualitative data Introduces qualitative methods including interviews, focus groups & ethnography New to the 2nd edition: The role of digital tools and social media, and how you can use them for data collection 3 new chapters on qualitative content analysis, visual research and publishing research. Praise for the 1st edition: `Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report

Qualitative Methods in Business Research

Author: CTI Reviews
Publisher: Cram101 Textbook Reviews
ISBN: 1467230723
Format: PDF
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Facts101 is your complete guide to Qualitative Methods in Business Research. In this book, you will learn topics such as as those in your book plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.

Qualitative Research in Business A Practical Overview

Author: Alf H. Walle
Publisher: Cambridge Scholars Publishing
ISBN: 1443879398
Format: PDF, Docs
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Qualitative methods are today taking their rightful place as valuable and powerful research tools both in business and elsewhere. Many professionals, however, continue to lack the skills needed to apply these methods in an effective and convincing manner. Qualitative Methods in Business Research: A Practical Guidebook offers an analysis and “how to” guide regarding qualitative research methods that provides practical and effective advice for those seeking knowledge regarding the application of these tools. Opening discussions compare formal/scientific/quantitative methods of investigation with qualitative alternatives. Having provided this overview, a range of qualitative methods are discussed in an easy-to-understand manner that will be invaluable for those who wish to use these tools as part of their decision-making processes. Assuming no prior background in qualitative research methods, the text is ideal both for the classroom and for use as a professional handbook. Powerpoint presentations reviewing each chapter will be provided to those instructors adopting the book as a text for classroom instruction.

Qualitative Research in Business Management

Author: Michael D Myers
Publisher: SAGE
ISBN: 144624458X
Format: PDF, ePub, Mobi
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What are the key issues that concern Qualitative Research in Business and Management? In this advanced textbook, the author brings a wealth of insight to the research process. Combining the abstract and theoretical considerations with those of a practical nature, like those involved with interviewing for data, or for the final stage of writing up, Myers establishes an expansive resource for those involved in qualitative research that will aid them from start to finish. In this book the reader will be provided with the resources to: - Understand the underlying philosophies of qualitative research in business and management. - Be aware of a variety of qualitative research methods - Gain insight into examples of the previous use of qualitative methods in Business and Management. - Analyse and critically evaluate research in, including discussion of using qualitative data analysis software. - Carry out their own research in business and management. - Write up their research for publication. This book will be an indispensable resource both to those just embarking on their research as well as existing researchers in business and management.

Qualitative Methods in Management Research

Author: Evert Gummesson
Publisher: SAGE
ISBN: 9780761920144
Format: PDF, ePub
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In the Second Edition of this bestselling book Evert Gummesson presents a fresh approach to case study research. Stressing the need for involved rather than detached researchers, Gummesson links quality assessment of case study research to current total quality management thinking and proposes the concept of management action science - where the researcher is both actor and student - as the most advanced and rewarding approach to research. The book is written in an easy-to-read personal style and is laden with examples from academic research, real-world practice and management consultancy.

Essentials of Business Research Methods

Author: Joseph F. Hair
Publisher: M.E. Sharpe
ISBN: 0765630656
Format: PDF, Mobi
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Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include such critical topics as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only such book that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive and much easier to understand than in other works. The book features a realistic continuing case throughout the text that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as Ethical Dilemma mini - cases, and interactive Internet applications and exercises.

Applied Business Research

Author: R. Y. Cavana
Publisher: John Wiley & Sons
ISBN: 9780471341260
Format: PDF, ePub, Mobi
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This book introduces students with little or no background in applied research to a deeper understanding of the philosophies that underlie the methods researchers use to acquire, verify and validate information in applied research. It focuses on applied research as a service to a client with a problem that research can solve. It seeks to help students understand how they can apply research to their own businesses, or employ consultants to do the same in the knowledge that they can make informed decisions, emphasising the efficient use of research resources while trying to maximise the likelihood of providing a useful product. Applied Business Research is aimed at improving students? understanding of the practical application of both qualitative and quantitative research methods. It provides a detailed examination of the different methodologies available, such as interviews, focus groups and questionnaires and how to select and apply these different techniques. It explores the various analytical approaches, including both constant comparative analysis and statistics. Above all, it details the full research cycle, from the research catalyst and definition of research objectives to the management of the research project and the writing of the final report. The book emphasises a practical orientation, focusing on the development of research questions and the use of research methods for effective decision making in business. SPECIFIC TO AUSTRALIAN EDITION Retains the strong theoretical framework of Uma Sekaran?s Research Methods for Business with regard to the full research cycle Emphasises both qualitative and quantitative research methods Guides students through the various processes in the nine stages in the research cycle Expands the discussion of other research methods, such as laboratory experimentation and case study analysis Includes new material on managing a research project, covering issues such as topic analysis, client brief, guidelines for managing the process and putting together a proposal Offers broader coverage of the outcomes of the research, covering evaluating the implications of the findings, writing a research report and presenting results to different clients Contains examples of Australian and New Zealand research projects.

Handbook of Qualitative Research Methods for International Business

Author: Rebecca Marschan-Piekkari
Publisher: Edward Elgar Publishing
ISBN:
Format: PDF, Docs
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'This is an excellent book on an important topic, namely how to conduct qualitative research in international business. It is a great collection of thoughtful chapters written by scholars that have themselves struggled with all the problems in conducting qualitative research. the book is obviously filling a gap in the literature on methodology in international business and it is a must for Ph.D students and other researchers considering conducting qualitative research. the book deserves to be widely read and carefully studied.' - Torben Pedersen, Copenhagen Business School, Denmark

Using Qualitative Methods in Organizational Research

Author: Thomas W. Lee
Publisher: SAGE
ISBN: 9780761908074
Format: PDF, Docs
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Offering a broad description of qualitative research, this book facilitates the integration of qualitative and quantitative methods in organizational research. It examines the methods and tactics for both generating and testing management theories, including guidelines for deciding whether to use qualitative methods and overviews of four specific research designs. It describes how qualitative data is collected and analyzed and when and how to quantitatively analyze qualitative data. The author articulates the critical roles for reliability and validity and in the final chapter offers conclusions and recommendations for writing articles that report qualitative studies.

Research Methods in Business Studies

Author: Pervez N. Ghauri
Publisher: Pearson Education
ISBN: 9780273681564
Format: PDF, Docs
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This clearly written introduction is ideal for business students taking a course in research methods, or undertaking their first dissertation or report on a work placement project. Written in a concise and accessible style, it demonstrates the importance of a scientific approach to business research and problem-solving projects. It shows students how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.