Retail Category Management

Author: Alexander Hübner
Publisher: Springer Science & Business Media
ISBN: 9783642224775
Format: PDF, Mobi
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Retail shelf management means cost-efficiently aligning retail operations with consumer demand. As consumers expect high product availability and low prices, and retailers are constantly increasing product variety and striving towards high service levels, the complexity of managing retail business and its operations is growing enormously. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices. As a result the core strategic decisions a retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have emerged as the most promising solution to this problem. The individual chapters in this book therefore focus on three areas: (1) combining assortment and shelf space planning, (2) providing efficient decision support systems for practically relevant problem sizes, and (3) integrating inventory and price optimization into shelf management.

Handbook of Marketing

Author: Barton A Weitz
Publisher: SAGE
ISBN: 9781412921206
Format: PDF, ePub, Mobi
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The Handbook of Marketing presents a major retrospective and prospective overview of the field of marketing, and provides a landmark reference at a time when many of the traditional boundaries and domains within the marketing discipline have been subject to change. The Handbook frames, assesses and synthesizes the work in the field and helps to define and shape its current and future development. It includes contributions from leading scholars in the field, and the input of an international and extremely distinguished advisory board of marketing academics. The Handbook of Marketing will be invaluable to advanced undergraduates, graduate students and academics in marketing.

Business Models and ICT Technologies for the Fashion Supply Chain

Author: Rinaldo Rinaldi
Publisher: Springer
ISBN: 3319485113
Format: PDF, ePub, Mobi
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This book presents high-quality original contributions on the fashion supply chain. A wide spectrum of application domains are covered, processing of big data coming from digital and social media channels, fashion new product development, fashion design, fashion marketing and communication strategy, business models and entrepreneurship, e-commerce and omni-channel management, corporate social responsibility, new materials for fashion product, wearable technologies. The contents are based on presentations delivered at IT4Fashion 2016, the 6th International Conference in Business Models and ICT Technologies for the Fashion Supply Chain, which was held in Florence, Italy, in April 2016. This conference series represents a targeted response to the growing need for research that reports and debates supply chain business models and technologies applied to the fashion industry, with the aim of increasing knowledge in the area of product lifecycle management and supply chain management in that industry.

Sustainability of the Agri food System Strategies and Performances

Author: Bernardo De Gennaro
Publisher: Universitas Studiorum
ISBN: 8897683606
Format: PDF, Kindle
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The 2013 annual conference of the Italian Society of Agricultural Economics (SIDEA) has been held in the attractive scenario of the city of Lecce under the organization of three different Universities of the Apulia Region (Università degli Studi di Bari, Università degli Studi di Foggia and Università del Salento). The scientific theme of the 50th SIDEA Conference has been “Sustainability of the agri-food system: Strategies and Performances” (Sostenibilità del Sistema Agroalimentare: strategie e performance). With such a topic, the SIDEA intended to cope with the challenges coming from a growing demand of food in a world where critical natural resources such as water, energy and land are becoming increasingly scarce and climate change is posing credible threats. The agri-food system and the broader bio-based economy are, in fact, human activities where the classic dimensions of sustainability (ecological, economic and social) are gaining a striking weight often showing evidence of frictions. Despite a significant growth in food production over the past century, today one of the most important challenges facing agro-food system is how to feed a growing population.

Strategic Retail Management

Author: Joachim Zentes
Publisher: Springer
ISBN: 3658101830
Format: PDF, ePub
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This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection of case studies; it aims to demonstrate the complex and manifold questions of retail management in the form of twenty lessons, where each lesson provides a thematic overview of key issues and illustrates them via a comprehensive case study. The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices. In the third edition, all chapters were revised and updated. Two new chapters were added to treat topics like corporate social responsibility as well as marketing communication. All case studies were replaced by new ones to reflect the most recent developments. Well-known retail companies from different countries, like Tesco, Zalando, Hugo Boss, Carrefour, Amazon, Otto Group, are now used to illustrate particular aspects of retail management.

Hybrid Learning and Continuing Education

Author: Simon K.S. Cheung
Publisher: Springer
ISBN: 3642397506
Format: PDF, Docs
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This book constitutes the refereed proceedings of the 6th International Conference on Hybrid Learning, ICHL 2013, held in Toronto, ON, Canada, in August 2013. The 35 papers presented in this volume were carefully reviewed and selected from numerous submissions. The selected articles broadly cover topics on hybrid learning and continuing education, including computer supported collaborative learning, experiences in hybrid learning, pedagogical and psychological issues, e-learning and mobile learning, open education resources and open online courses, and issues in hybrid learning and continuing education.

Production Factor Mathematics

Author: Martin Grötschel
Publisher: Springer Science & Business Media
ISBN: 9783642112485
Format: PDF, ePub
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Mathematics as a production factor or driving force for innovation? Those, who want to know and understand why mathematics is deeply involved in the design of products, the layout of production processes and supply chains will find this book an indispensable and rich source. Describing the interplay between mathematical and engineering sciences the book focusses on questions like How can mathematics improve to the improvement of technological processes and products? What is happening already? Where are the deficits? What can we expect for the future? 19 articles written by mixed teams of authors of engineering, industry and mathematics offer a fascinating insight of the interaction between mathematics and engineering.

Green Logistics

Author: Alan McKinnon
Publisher: Kogan Page Publishers
ISBN: 0749471867
Format: PDF, ePub, Mobi
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The transport, storage and handling of goods impose a heavy burden on the environment. As concern for the environment rises, companies must take more account of the external costs of logistics associated mainly with climate change, air pollution, noise, vibration and accidents. Leading the way in current thinking on environmental logistics, Green Logistics provides a unique insight on the environmental impacts of logistics and the actions that companies and governments can take to deal with them. It is written by a group of leading researchers in the field and provides a comprehensive view of the subject for students, managers and policy-makers. Fully updated and revised, the 3rd Edition of Green Logistics takes a more global perspective than previous editions. It introduces new contributors and international case studies that illustrate the impact of green logistics in practice. There is a new chapter on the links between green logistics and corporate social responsibility (CSR) and a series of postscripts examining the likely effects of new developments, such as 3D printing and distribution by drone, on the environmental footprint of logistics. Other key topics examined in the book include: carbon auditing of supply chains; transferring freight to greener transport modes; reducing the environmental impact of warehousing; improving the energy efficiency of freight transport; making city logistics more environmentally sustainable; reverse logistics for the management of waste; role of government in promoting sustainable logistics Ideal for use on related courses, the 3rd Edition of Green Logistics includes indispensable online supporting materials, including graphics, tables and chapter summaries, as well as technical information and guidelines for teachers and lecturers. The book is endorsed by the Chartered Institute of Logistics and Transport (CILT).

E business Technology and Strategy

Author: Marzia Zaman
Publisher: Springer Science & Business Media
ISBN: 3642163963
Format: PDF, Docs
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The International Conference on E-business Technology & Strategy (CETS) provides a peer-reviewed forum for researchers from across the globe to share contemporary research on developments in the fields of e-business, information technology and business strategy. It seeks to promote effective and vibrant networking among researchers and practitioners from around the world who are concerned about the effective management of information technology in organizations. This network of researchers views fostering the development of emerging scholars in the information technology and e-business fields as its primary task. Consequently the conference is designed to provide a venue for researchers to get substantive and beneficial feedback on their work. There were 134 contributions submitted to CETS 2010. After in-depth discussions, 29 high-quality contributions were selected for publication in this volume. The authors are from Canada, USA, China, Japan, India and Malaysia. We thank all the authors who submitted papers, the Program Committee members, and the external reviewers. We also thank all the local people who were instrumental in making this edition of CETS another very successful event. In particular, we are very grateful to Ying Xie, who was responsible for the local arrangements. Special gratitude goes to the publishing editor, Leonie Kunz, who managed the complexity of information and communication aspects. Furthermore, we thank the many students who volunteered on the organization team, as well as the IT services of Carleton University.

Introduction to e Business

Author: Colin Combe
Publisher: Routledge
ISBN: 1136392890
Format: PDF, Mobi
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An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form