Rhetorical Delivery as Technological Discourse

Author: Ben McCorkle
Publisher: SIU Press
ISBN: 0809330679
Format: PDF, Kindle
Download Now
According to Ben McCorkle, the rhetorical canon of delivery—traditionally seen as the aspect of oratory pertaining to vocal tone, inflection, and physical gesture—has undergone a period of renewal within the last few decades to include the array of typefaces, color palettes, graphics, and other design elements used to convey a message to a chosen audience. McCorkle posits that this redefinition, while a noteworthy moment of modern rhetorical theory, is just the latest instance in a historical pattern of interaction between rhetoric and technology. In Rhetorical Delivery as Technological Discourse: A Cross-Historical Study, McCorkle explores the symbiotic relationship between delivery and technologies of writing and communication. Aiming to enhance historical understanding by demonstrating how changes in writing technology have altered our conception of delivery, McCorkle reveals the ways in which oratory and the tools of written expression have directly affected one another throughout the ages. To make his argument, the author examines case studies from significant historical moments in the Western rhetorical tradition. Beginning with the ancient Greeks, McCorkle illustrates how the increasingly literate Greeks developed rhetorical theories intended for oratory that incorporated “writerly” tendencies, diminishing delivery’s once-prime status in the process. Also explored is the near-eradication of rhetorical delivery in the mid-fifteenth century—the period of transition from late manuscript to early print culture—and the implications of the burgeoning print culture during the nineteenth century. McCorkle then investigates the declining interest in delivery as technology designed to replace the human voice and gesture became prominent at the beginning of the 1900s. Situating scholarship on delivery within a broader postmodern structure, he moves on to a discussion of the characteristics of contemporary hypertextual and digital communication and its role in reviving the canon, while also anticipating the future of communication technologies, the likely shifts in attitude toward delivery, and the implications of both on the future of teaching rhetoric. Rhetorical Delivery as Technological Discourse traces a long-view perspective of rhetorical history to present readers a productive reading of the volatile treatment of delivery alongside the parallel history of writing and communication technologies. This rereading will expand knowledge of the canon by not only offering the most thorough treatment of the history of rhetorical delivery available but also inviting conversation about the reciprocal impacts of rhetorical theory and written communication on each other throughout this history.

Rhetorical Delivery and Digital Technologies

Author: Sean Morey
Publisher: Routledge
ISBN: 1317407091
Format: PDF, Mobi
Download Now
This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.

Technological Forms and Ecological Communication

Author: Piyush Mathur
Publisher: Lexington Books
ISBN: 1498520480
Format: PDF, ePub
Download Now
Investigating the phenomena of technology, science, technique, and mass communication, Piyush Mathur contends that the enterprise of science communication may be misleading vis-à-vis technology—if in part because it frequently coextends with a flawed, but dominant, notion of science that presumptuously implicates technology anyway. Grappling with what authentically constitutes science and the prospective effects of its realization on a global future of mass communication, Mathur explores how various technological forms play specifically into ecologically sensitive mass communication. The result is an eco-communicative theory of technology that includes its classification based upon a set of qualitative principles and a profile of the notion of development. On the whole, though, Technological Forms and Ecological Communication: A Theoretical Heuristic brings the fields of philosophy and history of science, philosophy and sociology of technology, communication studies, and development studies into conversation with one another.

Emerging Genres in New Media Environments

Author: Carolyn R. Miller
Publisher: Springer
ISBN: 3319402951
Format: PDF, Mobi
Download Now
This volume explores cultural innovation and transformation as revealed through the emergence of new media genres. New media have enabled what impresses most observers as a dizzying proliferation of new forms of communicative interaction and cultural production, provoking multimodal experimentation, and artistic and entrepreneurial innovation. Working with the concept of genre, scholars in multiple fields have begun to explore these processes of emergence, innovation, and stabilization. Genre has thus become newly important in game studies, library and information science, film and media studies, applied linguistics, rhetoric, literature, and elsewhere. Understood as social recognitions that embed histories, ideologies, and contradictions, genres function as recurrent social actions, helping to constitute culture. Because genres are dynamic sites of tension between stability and change, they are also sites of inventive potential. Emerging Genres in New Media Environments brings together compelling papers from scholars in Brazil, Canada, England, and the United States to illustrate how this inventive potential has been harnessed around the world.

Comparative Rhetoric

Author: George Alexander Kennedy
Publisher: Oxford University Press, USA
ISBN: 9780195109320
Format: PDF
Download Now
A cross-cultural overview of rhetoric as a universal feature of expression and communication which explores analogies to human rhetoric in animal communication, rhetorical factors in the origin of human speech and conventions in traditionally oral societies. Kennedy also discusses rhetoric as understood and practiced in early literate societies. Offering a cross-cultural overview of rhetoric as a universal feature of expression and communication. The author explores analogies to human rhetoric in animal communication, rhetorical factors in the origin of human speech, and rhetorical conventions in traditionally oral societies around the world. The second part of the book discusses rhetoric as understood and practiced in early literate cultures, seeking to identify what is unique or unusual in the Western tradition

Rhetoric Romance and Technology

Author: Walter J. Ong
Publisher: Cornell University Press
ISBN: 0801466326
Format: PDF, Docs
Download Now
This is not a book on rhetoric in any narrow sense, but rather concerns its general ambiance and also some of its quite specific manifestations. The thirteen chapters that comprise the book move chronologically from the Renaissance up to the present time. Chapter 2 shows the continuity of verbal expression during the English Renaissance with earlier speech and thought patterns before the invention of writing. In the third chapter, a detailed report is given on the entire production of English-language books on rhetoric and poetic and literary criticism or theory during the Tudor age, from the late 15th through the beginning of the 17th century. The fourth chapter indicates the central significance of the art of memory. The chapters from 5 through 12 treat the interrelationships between social institutions and modes of thought and expression (Latin Language Study as a Renaissance Puberty Rite; Ramist Classroom Procedure and the Nature of Reality; Ramist Method and the Commercial Mind; Swift on the Mind: Satire in a Closed Field; Psyche and the Geometers; Associationist Critical Theory; J. S. Mill's Pariah Poet; Romantic Difference and the Poetics of Technology; and The Literate Orality of Popular Culture Today). The final chapter centers on the history of the humanities to show that they have not been the same in all ages, and that they are always in a state of crisis.

The SAGE Handbook of Rhetorical Studies

Author: Andrea A. Lunsford
Publisher: SAGE Publications
ISBN: 148334343X
Format: PDF, ePub
Download Now
The SAGE Handbook of Rhetorical Studies surveys the latest advances in rhetorical scholarship, synthesizing theories and practices across major areas of study in the field and pointing the way for future studies. Edited by Andrea A. Lunsford and Associate Editors Kirt H. Wilson and Rosa A. Eberly, the Handbook aims to introduce a new generation of students to rhetorical study and provide a deeply informed and ready resource for scholars currently working in the field.

Rhetoric and Composition

Author: Steven Lynn
Publisher: Cambridge University Press
ISBN: 1139788868
Format: PDF
Download Now
Rhetoric and composition is an academic discipline that informs all other fields in teaching students how to communicate their ideas and construct their arguments. It has grown dramatically to become a cornerstone of many undergraduate courses and curricula, and it is a particularly dynamic field for scholarly research. This book offers an accessible introduction to teaching and studying rhetoric and composition. By combining the history of rhetoric, explorations of its underlying theories, and a survey of current research (with practical examples and advice), Steven Lynn offers a solid foundation for further study in the field. Readers will find useful information on how students have been taught to invent and organize materials, to express themselves correctly and effectively, and how the ancient study of memory and delivery illuminates discourse and pedagogy today. This concise book thus provides a starting point for learning about the discipline that engages writing, thinking, and argument.