Sandspurs

Author: Mark Lane
Publisher: Florida History and Culture (H
ISBN: 9780813032344
Format: PDF, Docs
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This title offers a humourous take on Florida's people, politics, places, and peculiarities. Far from the myth of surf, sand, and orange juice, Mark Lane's snapshots of life in the Sunshine State are more likely to feature gargantuan insects than bikini-clad coeds.

Ditch of Dreams

Author: Steven Noll
Publisher:
ISBN:
Format: PDF, Kindle
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"Traces the long standing effort to build a canal across Florida. The book reveals much about competing visions of progress, economic growth, and environmental preservation in the fragile ecosystem of Florida, as well as the 'ins and outs,' of politics, influence, and power in the Sunshine State. The history of the canal is not just a story of Florida's past, but a compelling lesson for its future."--

Paving Paradise

Author: Craig Pittman
Publisher:
ISBN:
Format: PDF
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Florida possesses more wetlands than any other state except Alaska, yet since 1990 more than 84,000 acres have been lost to development despite presidential pledges to protect them. How and why the state's wetlands are continuing to disappear is the subject of this book.

Tabloid Valley

Author: Paula E. Morton
Publisher:
ISBN:
Format: PDF, Kindle
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With sensational headlines and scandalous photos, supermarket tabloids dish out the dirt on everyone and everything from space aliens to Elvis and Britney. This book explores the cultural impact of the sensationalist press over the years.

Before His Time

Author: Ben Green
Publisher: Simon and Schuster
ISBN: 0684854538
Format: PDF, ePub, Mobi
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Part biography and part detective story, this examination of the life and still unsolved assassination of Harry Moore, a man who fought for racial equality in Florida well before the civil rights movement caught on, reveals two possibly bungled FBI investigations. 20,000 first printing.

Oh Florida

Author: Craig Pittman
Publisher: Macmillan
ISBN: 1250071208
Format: PDF, Docs
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Oh, Florida! That name. That combination of sounds. Three simple syllables, and yet packing so many mixed messages. To some people, it's a paradise. To others, it's a punchline. As Oh, Florida! shows, it's both of these - and, more importantly, it's a Petri dish, producing trends that end up influencing the rest of the country. Without Florida there would be no NASCAR, no Bettie Page pinups, no Glenn Beck radio rants, no USA Today, no "Stand Your Ground," ... you get the idea. To outsiders, Florida seems baffling. It's a state where the voters went for Barack Obama twice, yet elected a Tea Party candidate as governor. Florida is touted as a care-free paradise, yet it's also known for its perils - alligators, sinkholes, pythons, hurricanes, and sharks, to name a few. It attracts 90 million visitors a year, some drawn by its impressive natural beauty, others bewitched by its man-made fantasies. Craig Pittman's Oh, Florida! explores those contradictions and shows how they fit together to make this the most interesting state. It is the first book to explore the reasons why Florida is so wild and weird - and why that's okay. Florida couldn't be Florida without that sense of the unpredictable, unexpected, and unusual lurking behind every palm tree. But there is far more to Florida than its sideshow freakiness. Oh, Florida! explains how Florida secretly, subtly influences all the other states in the Union, both for good and for ill.

Digitization in the Real World

Author: Kwong Bor Ng
Publisher: Lulu.com
ISBN: 0615379982
Format: PDF, Docs
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"The 34 papers presented in this book represent our best effort to present a diverse and comprehensive overview of key issues in the management and realization of digitization projects. ... This is, above all, a book written by practitioners for practitioners who together recognize the critical needs and goals in digitization in our industry"--P. x-xi.

The Soils of Mexico

Author: Pavel Krasilnikov
Publisher: Springer Science & Business Media
ISBN: 9400756607
Format: PDF
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Mexico is an extensive country with an extremely complex mosaic of landscapes. The soils of Mexico have still not been completely studied, and there are few publications available on this subject. This book provides a state-of-the-art view on Mexican soils, their geographical distribution, their use and degradation. This is a first attempt to give a systematized characteristic of the soil resources of Mexico. Land resources of the second-biggest economy in Latin America are critical for its sustainable development, and a demand for adequate soil information is high. The information contained within can be used for any soil-related research done in Mexico and in neighboring countries. The book includes detailed characteristics of soils of all the physiographic regions of Mexico with maps, photos and explanatory schemes. The book is based on the experiences of the authors in research and soil survey, as well as on the existent, mainly ‘grey’ literature on Mexican soils. The book is recommended for researchers and university readers, students of all levels and decision-makers, working in the area of soil science, environmental issues, Earth sciences, land management and nature conservation.

Story of Fort Myers

Author: Karl Hiram Grismer
Publisher: Island Press
ISBN: 9780872082267
Format: PDF, Mobi
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Historical record of Southwest Florida and Lee County.

Buyology

Author: Martin Lindstrom
Publisher: Crown Business
ISBN: 9780385528290
Format: PDF, ePub
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How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we’re barely aware of them? In BUYOLOGY, Lindstrom presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy. Among the questions he explores: Does sex actually sell? To what extent do people in skimpy clothing and suggestive poses persuade us to buy products? Despite government bans, does subliminal advertising still surround us – from bars to highway billboards to supermarket shelves? Can “Cool” brands, like iPods, trigger our mating instincts? Can other senses – smell, touch, and sound - be so powerful as to physically arouse us when we see a product? Do companies copy from the world of religion and create rituals – like drinking a Corona with a lime – to capture our hard-earned dollars? Filled with entertaining inside stories about how we respond to such well-known brands as Marlboro, Nokia, Calvin Klein, Ford, and American Idol, BUYOLOGY is a fascinating and shocking journey into the mind of today’s consumer that will captivate anyone who’s been seduced – or turned off – by marketers’ relentless attempts to win our loyalty, our money, and our minds.