Science and the Media

Author: Peter J. Snyder
Publisher: Academic Press
ISBN: 9780080920290
Format: PDF, Mobi
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Of great utility for every scientist faced with publicizing their discoveries via the media, this book addresses questions of responsibility for the balance and accuracy of scientific reporting, and attempts to be a guide for the scientist in their quest to inform the general public about their research in honest, truthful, and still interesting ways. Case studies by leading scholars in the fields of bioethics (pharmaceutical research (Declan Doogan, Senior VP Pfizer), medical journal editing (Jerome Kassirer, former editor of NEJM), science journalism, philosophy of science, history of medicine (John Warner, chair history of medicine Yale), public health (Ruth Katz, Dean public health, George Washington University), and philosophy of religion (Reverend Wesley Carr, former Dean of Westminster) illustrate positions and points of view and offer unique perspectives on the complex dance between science and the media. Provides a compelling overview and analysis of the difficulties of dealing with mass media and collects tips and solutions. Includes case studies from the experience of a number of high-profile contributors from different fields Provides an easy-to-read, carefully selected and synthesized overview well suited to teaching and as further reading source in respective classes Includes a famous movie from Jose Delgado that shows his attempts in the 60s to demonstrate "remote control" of a bull

The Management of Scientific Integrity within Academic Medical Centers

Author: Peter Snyder
Publisher: Academic Press
ISBN: 0124059295
Format: PDF, Kindle
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The Management of Scientific Integrity within Academic Medical Centers discusses the impact scientific misconduct has in eight complex case studies. Authors look at multifaceted mixtures of improper behavior, poor communication, cultural issues, adverse medical/health issues, interpersonal problems and misunderstandings to illustrate the challenge of identifying and managing what went wrong and how current policies have led to the establishment of quasi legal processes within academic institutions. The book reviews the current global regulations and concludes with a section authored by a US federal court judge who provides his perspective on the adequacy of current regulations and policies. Shows how complex most scientific integrity cases are, and how little is clear cut in the adjunction of each Discusses how timely and important scientific misconduct is, and its impact on science at large Reviews the current regulations and policies that guide how we manage scientific integrity Examines this complexity in 8 anonymous case studies Concludes with a section authored by an expertly qualified federal court judge

Revolutionary Experiments

Author: Nikolai Krementsov
Publisher: Oxford University Press
ISBN: 0199992983
Format: PDF, Mobi
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Provides a cross-disciplinary understanding of early Soviet history that illustrates a central role that science came to play in the culture and society of post-revolutionary Russia - Opens up new directions for research and analysis in more than one field, including the history of science, cultural studies, the history of medicine, the history of Russia, and literary studies - Based to a large extent on previously unknown archival materials - Brings together the history of biomedical research and science fiction, analyzing why and how scientific knowledge is transformed into a powerful cultural resource, as well as different uses of this resource by a variety of interest groups

Doctors in Denial

Author: Joel Lexchin, MD
Publisher: James Lorimer & Company
ISBN: 1459412451
Format: PDF, ePub, Docs
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Doctors in Denial examines the relationship between the Canadian medical profession and the pharmaceutical industry, and explains how doctors have become dependents of the drug companies instead of champions of patients' health. Big Pharma plays a role in every aspect of doctors' work. These giant, wealthy multinationals influence how medical students are trained and receive information, how research is done in hospitals and universities, what is published in leading medical journals, what drugs are approved, and what patients expect when they go into their doctors' offices. But almost all doctors deny the influence and control the drug companies exert. In this book Dr. Lexchin urges the medical profession to make the changes needed to give priority to protecting and promoting patients' health and benefitting society, rather than enabling Big Pharma to dominate health care while raking in billions in profits from citizens and governments.

Sociology 2009

Author: British Library
Publisher: International Bibliography of
ISBN: 9780415599283
Format: PDF, ePub, Docs
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First published in 1952, the International Bibliography of the Social Sciences (anthropology, economics, political science, and sociology) is well established as a major bibliographic reference for students, researchers & librarians.

The Pet Parrot Book

Author: Peter J. Snyder
Publisher: Barron's Educational Series
ISBN: 9780764106088
Format: PDF, ePub, Mobi
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Explores the future of parrots in a world of shrinking habitats and provides instructions on daily care of pet parrots

Ethics and Neuromarketing

Author: Andrew R. Thomas
Publisher: Springer
ISBN: 3319456091
Format: PDF, ePub, Mobi
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This book addresses the emerging field of neuromarketing, which, at its core, aims to better understand the impact of marketing stimuli by observing and interpreting human emotions. It includes contributions from leading researchers and practitioners, venturing beyond the tactics and strategies of neuromarketing to consider the ethical implications of applying powerful tools for data collection. The rationale behind neuromarketing is that human decision-making is not primarily a conscious process. Instead, there is increasing evidence that the willingness to buy products and services is an emotional process where the brain uses short cuts to accelerate the decision-making process. At the intersection of economics, neuroscience, consumer behavior, and cognitive psychology, neuromarketing focuses on which emotions are relevant in human decision-making, and uses this knowledge to make marketing more effective. The knowledge is applied in product design; enhancing promotions and advertising, pricing, professional services, and store design; and improving the consumer experience as a whole. The foundation for all of this activity is data gathering and analysis. Like many new processes and innovations, much of neuromarketing is operating far ahead of current governmental compliance and regulation and thus current practices are raising ethical issues. For example, facial recognition software, used to monitor and detect a wide range of micro-expressions, has been tested at several airports—under the guise of security and counterterrorism. To what extent is it acceptable to screen the entire population using these powerful and intrusive techniques without getting passengers’ consent? Citing numerous examples from the public and private sectors, the editors and contributing authors argue that while the United States has catalyzed technological advancements, European companies and governments are more progressive when it comes to defining ethical parameters and developing policies. This book details many of those efforts, and offers rational, constructive approaches to laying an ethical foundation for neuromarketing efforts.

Clinical Neuropsychology

Author: Peter J. Snyder
Publisher: Amer Psychological Assn
ISBN:
Format: PDF, ePub, Docs
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With hundreds of tests and assessment techniques to choose from, the practising neuropsychologist or doctoral level trainee in a busy hospital may have difficulty coming up with quick and accurate diagnoses. This guide, designed to fit into the lab coat pocket, offers a ready source of information to aid in the differential diagnosis of clinical syndromes. With tips on medical chart reading, correlates of blood and lab tests, and descriptions of over 25 diagnostic disorders, this book should be a welcome companion for everyone from interns to practising clinicians in neuropsychology, psychiatry and neurology.