Seven Experiments That Could Change the World

Author: Rupert Sheldrake
Publisher: Simon and Schuster
ISBN: 1620550067
Format: PDF, ePub, Docs
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Examines the realities of unexplained natural phenomenon and provides explanations that push the boundaries of science. • Looks at animal telepathy and the ability of pigeons to home. • Proves the point that "big questions don't need big science". • Noted scientist Rupert Sheldrake is a former research fellow of the Royal Society. • New Edition with an Update on Results. How does your pet "know" when you are coming home? How do pigeons "home"? Can people really feel a "phantom" amputated arm? These questions and more form the basis of Sheldrake's look at the world of contemporary science as he puts some of the most cherished assumptions of established science to the test. What Sheldrake discovers is that certain scientific beliefs are so widely taken for granted that they are no longer regarded as theories but are seen as scientific common sense. In the true spirit of science, Sheldrake examines seven of these beliefs. Refusing to let intellectual dogmatism influence his search for the truth, Sheldrake presents simple experiments that allow the curious and the skeptical to join in his journey of discovery. His experiments look at how scientific research is often biased against unexpected patterns that emerge and how a researcher's expectations can influence the results. He also examines the taboo of taking pets seriously and explores the question of human extrasensory perception. Perhaps most important, he questions the notion that science must be expensive in order to achieve important results, showing that inexpensive methods can indeed shake the very foundations of science as we know it. In this compelling and intelligent book, Sheldrake offers no preconceived wisdom or easy answers--just an open invitation to explore the unknown, create new science, and perhaps, even change the world.

Seven Experiments That Could Change the World

Author: Rupert Sheldrake
Publisher:
ISBN: 9781857022988
Format: PDF, ePub
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"This book provides vital insights into the elements of strategy and their application to media firms. Solidly grounded in theory but not pedantic, it is essential reading for those who make or wish to comprehend choices of media companies." Robert Picard, University of Jönköping, Sweden "Insightful, contextually analytical, yet easy to comprehend, Strategic Management in the Media successfully applies the adaptive and interpretative areas of strategic theory in the media sectors. It provides a unique perspective in which common themes linking media strategy and industry environment are thoughtfully discussed." Sylvia M. Chan-Olmsted, University of Florida "...an invaluable asset for students of media management. The use of pertinent examples and case studies throughout brings the analysis to life and contributes to a highly readable introduction." Gillian Doyle, University of Glasgow This book is a comprehensive, accessible and expert introduction to strategy within a media management context. It is divided into two parts - part one providess an introduction to and overview of the media industry from a strategic management perspective, looking in detail at the sectors that together comprise the industry - newspaper, book and magazine publishing, music, radio and television - and the strategic forces at work in each. This provides the foundation for part two, which analyses a number of strategic topics central to the media sector, such as technological change, organisational structure, leadership, and creativity and innovation. The chapters follow the same structure: the relevant theory is outlined, its application to the media industry is discussed, and case studies from the media industry are used to illustrate the theory and illuminate its relevance for the media field. The cases and examples used come from all sectors of the industry and a range of geographic regions and include News Corporation, Endemol, BBC, Bertelsmann, CNN, MTV, Disney and Pixar.

New Science of Life

Author: Rupert Sheldrake
Publisher: Icon Books Ltd
ISBN: 1848314450
Format: PDF, Mobi
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After chemists crystallised a new chemical for the first time, it became easier and easier to crystallise in laboratories all over the world. After rats at Harvard first escaped from a new kind of water maze, successive generations learned quicker and quicker. Then rats in Melbourne, Australia learned yet faster. Rats with no trained ancestors shared in this improvement. Rupert Sheldrake sees these processes as examples of morphic resonance. Past forms and activities of organisms, he argues, influence organisms in the present through direct connections across time and space.Individual plants and animals both draw upon and contribute to the collective memory of their species. Sheldrake, now Director of the Perrott-Warwick Project supported by Trinity College, Cambridge, reinterprets the regularities of nature as being more like habits than immutable laws. Described as 'the best candidate for burning there has been for many years' by Nature on first publication, this updated edition will raise hackles and inspire curiosity in equal measure.

The Structure of Scientific Revolutions

Author: Thomas S. Kuhn
Publisher: University of Chicago Press
ISBN: 0226458148
Format: PDF, Mobi
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A good book may have the power to change the way we see the world, but a great book actually becomes part of our daily consciousness, pervading our thinking to the point that we take it for granted, and we forget how provocative and challenging its ideas once were—and still are. The Structure of Scientific Revolutions is that kind of book. When it was first published in 1962, it was a landmark event in the history and philosophy of science. Fifty years later, it still has many lessons to teach. With The Structure of Scientific Revolutions, Kuhn challenged long-standing linear notions of scientific progress, arguing that transformative ideas don’t arise from the day-to-day, gradual process of experimentation and data accumulation but that the revolutions in science, those breakthrough moments that disrupt accepted thinking and offer unanticipated ideas, occur outside of “normal science,” as he called it. Though Kuhn was writing when physics ruled the sciences, his ideas on how scientific revolutions bring order to the anomalies that amass over time in research experiments are still instructive in our biotech age. This new edition of Kuhn’s essential work in the history of science includes an insightful introduction by Ian Hacking, which clarifies terms popularized by Kuhn, including paradigm and incommensurability, and applies Kuhn’s ideas to the science of today. Usefully keyed to the separate sections of the book, Hacking’s introduction provides important background information as well as a contemporary context. Newly designed, with an expanded index, this edition will be eagerly welcomed by the next generation of readers seeking to understand the history of our perspectives on science.

A New Science of Life

Author: Rupert Sheldrake
Publisher:
ISBN: 9780892815357
Format: PDF, ePub, Docs
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Questioning many concepts of life and consciousness, the visionary biologist describes his innovative theory of morphic resonance.

Why We Sleep

Author: Matthew Walker
Publisher: Simon and Schuster
ISBN: 1501144316
Format: PDF, Mobi
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"Sleep is one of the most important but least understood aspects of our life, wellness, and longevity ... An explosion of scientific discoveries in the last twenty years has shed new light on this fundamental aspect of our lives. Now ... neuroscientist and sleep expert Matthew Walker gives us a new understanding of the vital importance of sleep and dreaming"--Amazon.com.

Never Pure

Author: Steven Shapin
Publisher: JHU Press
ISBN: 0801894204
Format: PDF, ePub
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Steven Shapin argues that science, for all its immense authority and power, is and always has been a human endeavor, subject to human capacities and limits. Put simply, science has never been pure. To be human is to err, and we understand science better when we recognize it as the laborious achievement of fallible, imperfect, and historically situated human beings. Shapin’s essays collected here include reflections on the historical relationships between science and common sense, between science and modernity, and between science and the moral order. They explore the relevance of physical and social settings in the making of scientific knowledge, the methods appropriate to understanding science historically, dietetics as a compelling site for historical inquiry, the identity of those who have made scientific knowledge, and the means by which science has acquired credibility and authority. This wide-ranging and intensely interdisciplinary collection by one of the most distinguished historians and sociologists of science represents some of the leading edges of change in the scholarly understanding of science over the past several decades.

Dogs That Know When Their Owners Are Coming Home

Author: Rupert Sheldrake
Publisher: Broadway Books
ISBN: 0307885968
Format: PDF, Mobi
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Many people who have ever owned a pet will swear that their dog or cat or other animal has exhibited some kind of behavior they just can't explain. How does a dog know when its owner is returning home at an unexpected time? How do cats know when it is time to go to the vet, even before the cat carrier comes out? How do horses find their way back to the stable over completely unfamiliar terrain? And how can some pets predict that their owners are about to have an epileptic fit? These intriguing questions about animal behavior convinced world-renowned biologist Rupert Sheldrake that the very animals who are closest to us have much to teach us about biology, nature, and consciousness. Filled with captivating stories and thought-provoking analysis, Dogs That Know When Their Owners Are Coming Home is a groundbreaking exploration of animal behavior that will profoundly change the way we think about animals, and ourselves. After five years of extensive research involving thousands of people who own and work with animals, Sheldrake conclusively proves what many pet owners already know -- that there is a strong connection between humans and animals that lies beyond present-day scientific understanding. With a scientist's mind and an animal lover's compassion, Sheldrake compellingly demonstrates that we and our pets are social animals linked together by invisible bonds connecting animals to each other, to their owners, and to their homes in powerful ways. Sheldrake's provocative ideas about these social, or morphic, fields explain the uncanny behavior often observed in pets and help provide an explanation for amazing animal behavior in the wild, such as migration and homing. Dogs That Know When Their Owners Are Coming Home not only provides fascinating insight into animal, and human, behavior, but also teaches us to question the boundaries of conventional scientific thought. This remarkable book deserves a place next to the most beloved and valuable books on animals, such as When Elephants Weep, Dogs Never Lie About Love, and The Hidden Life of Dogs. From the Hardcover edition.

The Life Extension Revolution

Author: Philip Lee Miller, M.D.
Publisher: Bantam
ISBN: 0307418510
Format: PDF, Kindle
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For the first time the lay public can benefit from the anti-aging secrets discovered by the Life Extension Foundation, the world’s largest, most respected organization dedicated to anti-aging research. Working with the Life Extension Foundation, renowned anti-aging physician Philip Lee Miller shows you how to retain your physical health and vigor, mental clarity, and youthful appearance–for life. This groundbreaking book translates cutting-edge anti-aging advances into a practical, easy-to-use program that will maximize your chances of living not only a long life–but a healthy, vibrant life. Drawing on his own clinical experience as well as the latest research from the Life Extension Foundation, Dr. Miller demystifies the aging process and provides you with: •Detailed strategies integrating the most advanced mainstream therapies with nutrients, hormones, and holistic approaches from around the world •A comprehensive plan to protect yourself from cancer, heart disease, arthritis, and Alzheimer’s disease at the cellular level by controlling inflammation and oxidation–two degenerative processes that cause us to age prematurely •A guide to individualizing this lifesaving program, including the Longevity Diet for maximum vitality and effortless weight loss and a unique supplement regimen–plus how to use medical tests to monitor your progress •An inspiring vision of the future of life extension science and what your future will be like without disease, premature death and aging–with novel strategies to help you get there This far-reaching anti-aging program will change your life forever. Like many of Dr. Miller’s patients, your physical and mental health will actually soar as you age chronologically. Your new longer, healthier life begins now as you embark on The Life Extension Revolution. From the Hardcover edition.

Green Smoothie Revolution

Author: Victoria Boutenko
Publisher: North Atlantic Books
ISBN: 1556439474
Format: PDF
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Thanks to processed and fast foods, being overworked, and feeling stressed while eating on the fly, it is increasingly difficult for most of us to eat anywhere near a balanced diet. We may not be obviously sick, but may suffer from lack of focus, insomnia, sluggishness, or any host of symptoms caused by nutritional deficiency. Green Smoothie Revolution takes aim at this silent epidemic by restoring balance to our diets. Combining nutrition and know-how with recipes that pack a powerhouse punch, Victoria Boutenko reintroduces long neglected fruits, vegetables, and greens in the most persuasive style for our busy lives: with fast prep and delicious results. Featuring 200 recipes, Green Smoothie Revolution offers both simplicity (4 ripe pears, 1 bunch parsley, 2 cups water; blend well) and enough variety to keep taste buds happy and nutrients coming from a wealth of options. From the Trade Paperback edition.