Super Crunchers

Author: Ian Ayres
Publisher: Bantam
ISBN: 0553384732
Format: PDF, ePub
Download Now
Touting the benefits of detailed statistical analysis, an economist explains how sorting through mass quantities of easily stored information can offer greater insight into human behavior for businesses, governments, and consumers.

The Wisdom of Yoga

Author: Stephen Cope
Publisher: Bantam
ISBN: 1984800434
Format: PDF, Docs
Download Now
For modern spiritual seekers and yoga students alike, here is an irreverent yet profound guide to the most sophisticated teachings of the yoga wisdom tradition–now brought to contemporary life by a celebrated author, psychotherapist, and leading American yoga instructor. While many Westerners still think of yoga as an invigorating series of postures and breathing exercises, these physical practices are only part of a vast and ancient spiritual science. For more than three millennia, yoga sages systematically explored the essential questions of our human existence: What are the root causes of suffering, and how can we achieve freedom and happiness? What would it be like to function at the maximum potential of our minds, bodies, and spirits? What is an optimal human life? Nowhere have their discoveries been more brilliantly distilled than in a short–but famously difficult–treatise called the Yogasutra. This revered text lays out the entire path of inner development in remarkable detail–ranging from practices that build character and mental power to the highest reaches of spiritual realization. Now Stephen Cope unlocks the teachings of the Yogasutra by showing them at work in the lives of a group of friends and fellow yoga students who are confronting the full modern catastrophe of careers, relationships, and dysfunctional family dynamics. Interweaving their daily dilemmas with insights from modern psychology, neuroscience, religion, and philosophy, he shows the astonishing relevance and practicality of this timeless psychology of awakening. Leavened with wit and passion, The Wisdom of Yoga is a superb companion and guide for anyone seeking enhanced creativity, better relationships, and a more ethical and graceful way of living in the world.

Keeping Up with the Quants

Author: Thomas H. Davenport
Publisher: Harvard Business Review Press
ISBN: 142218725X
Format: PDF, Kindle
Download Now
A renowned thought-leader and a professor of statistics team up to provide the essential tools for enhancing thinking and decision-making in today's workplace in order to be more competitive and successful. 25,000 first printing.

Beyond Numeracy

Author: John Allen Paulos
Publisher: Vintage
ISBN: 030783333X
Format: PDF, ePub
Download Now
From the author of the national bestseller Innumeracy, a delightful exploration and explanation of mathematical concepts from algebra to zero in easily accessible alphabetical entries. "Paulos . . . does for mathematics what The Joy of Sex did for the boudoir. . . ."--Washington Post Book World. First time in paperback.

Key Performance Indicators KPI

Author: Bernard Marr
Publisher: Pearson UK
ISBN: 0273750380
Format: PDF, ePub
Download Now
By identifying and describing the most powerful financial and non-financial KPIs, this book will make life easier for you by defining them, explaining how and when they should be used and providing a rich library of KPIs that have been proven to significantly improve performance. The book presents case examples to illustrate the selection and use of the KPIs and provides tools such as KPI selection templates and Key Performance Questions to help you apply the most appropriate KPIs effectively in your business.

Carrots and Sticks

Author: Ian Ayres
Publisher: Bantam
ISBN: 0553907824
Format: PDF, Kindle
Download Now
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult or that you lacked the discipline to succeed. From giving up cigarettes to increasing your productivity at work, you may simply have neglected to give yourself the proper incentives. In Carrot and Sticks, Ian Ayres, the New York Times bestselling author of Super Crunchers, applies the lessons learned from behavioral economics—the fascinating new science of rewards and punishments—to introduce readers to the concept of “commitment contracts”: an easy but high-powered strategy for setting and achieving goals already in use by successful companies and individuals across America. As co-founder of the website stickK.com (where people have entered into their own “commitment contracts” and collectively put more than $3 million on the line), Ayres has developed contracts—including the one he honored with himself to lose more than twenty pounds in one year—that have already helped many find the best way to help themselves at work or home. Now he reveals the strategies that can give you the impetus to meet your personal and professional goals, including how to • motivate your employees • create a monthly budget • set and meet deadlines • improve your diet • learn a foreign language • finish a report or project you’ve been putting off • clear your desk Ayres shares engaging, often astounding, real-life stories that show the carrot-and-stick principle in action, from the compulsive sneezer who needed a “stick” (the potential loss of $50 per week to a charity he didn’t like) to those who need a carrot with their stick (the New York Times columnist who quit smoking by pledging a friend $5,000 per smoke . . . if she would do the same for him). You’ll learn why you might want to hire a “professional nagger” whom you’ll do anything to avoid—no, your spouse won’t do!—and how you can “hand-tie” your future self to accomplish what you want done now. You’ll find out how a New Zealand ad exec successfully “sold his smoking addiction,” and why Zappos offered new employees $2,000 to quit cigarettes. As fascinating as it is practical, as much about human behavior as about how to change it, Carrots and Sticks is sure to be one of the most talked-about books of the year. From the Hardcover edition.

This Is Your Brain on Music

Author: Daniel J. Levitin
Publisher: Penguin
ISBN: 9781101218914
Format: PDF, Kindle
Download Now
In this groundbreaking union of art and science, rocker-turned-neuroscientist Daniel J. Levitin explores the connection between music—its performance, its composition, how we listen to it, why we enjoy it—and the human brain. Taking on prominent thinkers who argue that music is nothing more than an evolutionary accident, Levitin poses that music is fundamental to our species, perhaps even more so than language. Drawing on the latest research and on musical examples ranging from Mozart to Duke Ellington to Van Halen, he reveals: • How composers produce some of the most pleasurable effects of listening to music by exploiting the way our brains make sense of the world • Why we are so emotionally attached to the music we listened to as teenagers, whether it was Fleetwood Mac, U2, or Dr. Dre • That practice, rather than talent, is the driving force behind musical expertise • How those insidious little jingles (called earworms) get stuck in our head A Los Angeles Times Book Award finalist, This Is Your Brain on Music will attract readers of Oliver Sacks and David Byrne, as it is an unprecedented, eye-opening investigation into an obsession at the heart of human nature.

Straightforward

Author: Ian Ayres
Publisher: Princeton University Press
ISBN: 9781400837472
Format: PDF, ePub
Download Now
What can straight people do to support gay rights? How much work or sacrifice must allies take on to do their share? Ian Ayres and Jennifer Brown--law professors, activists, husband and wife--propose practical strategies for helping straight men and women advocate for and with the gay community. Straightforward advances a thesis that is at once simple and groundbreaking: to make real progress at the central flashpoints of controversy--marriage rights, employment discrimination, gays in the military, exclusion from the Boy Scouts, and religious controversies over homosexuality--straight as well as gay people need to speak up and act for equality. Ayres and Brown take aim at both the hearts and minds of the general public, focusing on strategies that can change the incentives and therefore the behavior of the recalcitrant. The book is peppered with stories about real people and the decisions they have faced at home, in church, at work, in school, and in politics. It is also filled with creative legal and economic strategies for influencing public and corporate decision-making. For example, Ayres and Brown propose the development of a "fair employment mark" to help companies advertise inclusive employment policies. They also show how a simple pledge to vacation in states that legalize gay marriage can create powerful incentives for legislatures to amend their marriage laws. Engagingly written and sure to spark debate, Straightforward promises to change the way America thinks about--and participates in--the gay rights movement.

Responsive Regulation

Author: Ian Ayres
Publisher: Oxford University Press on Demand
ISBN: 0195093763
Format: PDF
Download Now
Drawing extensively on empirical studies from the US, UK, Australia, and New Zealand, John Braithwaite and Ian Ayres offer an well-argued addition to the comparative literature on government regulation. In an effort to transcend the ongoing debate between those who favour strong state regulation and those who call for deregulation, they argue that regulation does not have to proceed with an adversarial tone, nor does it have to be 'soft' or 'hard' to be effective.