Tipping Point

Author: Malcolm Gladwell
Publisher: Goldmann Verlag
ISBN: 3641189144
Format: PDF, ePub
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Eine totgesagte Schuhmarke, die über Nacht zum ultimativ angesagten Modeartikel wird. Ein neu eröffnetes Restaurant, das sofort zum absoluten Renner wird. Der Roman einer unbekannten Autorin, der ohne Werbung zum Bestseller wird. Für den magischen Moment, der eine Lawine lostreten und einen neuen Trend begründen kann, gibt es zahlreiche Beispiele. Wie ein Virus breitet sich das Neue einer Epidemie gleich unaufhaltsam flächendeckend aus. So wie eine einzelne kranke Person eine Grippewelle auslösen kann, genügt ein winziger, gezielter Schubs, um einen Modetrend zu setzen, ein neues Produkt als Massenware durchzusetzen oder die Kriminalitätsrate in einer Großstadt zu senken. „Tipping Point“ zeigt, wie wenig Aufwand zu einem Mega-Erfolg führen kann.

The Tipping Point

Author: Malcolm Gladwell
Publisher: Findaway World
ISBN: 9781408705575
Format: PDF, ePub, Docs
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In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

Summary The Tipping Point How Little Things Can Make a Big Difference

Author: Abbey Beathan
Publisher: Abbey Beathan Publishing
ISBN: 1386740233
Format: PDF, ePub
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The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell | Book Summary | Abbey Beathan (Disclaimer: This is NOT the original book.) Bestselling author Malcolm Gladwell is here to teach you the mysterious sociological changes that describe common life situations and reveal their patterns. Malcolm Gladwell believes there is a tipping point, a certain moment when an idea, trend, social pattern reaches a specific stage where it spreads like wildfire. He describes how even little things, can evolve and become something huge. Similarly, how an epidemic or a trend spreads happens out of the blue. Gladwell is here to find a pattern and describe how and why does this happen. (Note: This summary is wholly written and published by Abbey Beathan. It is not affiliated with the original author in any way) "If you want to bring a fundamental change in people's belief and behaviour… you need to create a community around them, where those new beliefs can be practiced and expressed and nurtured" – Malcolm Gladwell. Knowing how little ideas start becoming trends or widely known subjects is key if you want to build a product or become the CEO of a startup. Knowledge on how something becomes big, is what needs to be understood when you want to create something that everybody knows. Gladwell puts a large amount of effort and research to each one of his book, so if you are looking for a title that will teach you how little things can make a huge difference and the complex reasons behind it, there is no better source than him. Get ready for a deep analysis of society and their patterns, knowledge will be your tool to make your product spread like an epidemic. P.S. The Tipping Point is an extraordinary book made to teach you everything you need to know about trends and the reasons why they happen. P.P.S. It was Albert Einstein who famously said that once you stop learning, you start dying. It was Bill Gates who said that he would want the ability to read faster if he could only have one superpower in this world. Abbey Beathan's mission is to bring across amazing golden nuggets in amazing books through our summaries. Our vision is to make reading non-fiction fun, dynamic and captivating. Ready To Be A Part Of Our Vision & Mission? Scroll Up Now and Click on the "Buy now with 1-Click" Button to Get Your Copy. Why Abbey Beathan's Summaries? How Can Abbey Beathan Serve You? Amazing Refresher if you've read the original book before Priceless Checklist in case you missed out any crucial lessons/details Perfect Choice if you're interested in the original book but never read it before Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book. "One of the greatest and most powerful gift in life is the gift of knowledge. The way of success is the way of continuous pursuit of knowledge" - Abbey Beathan

The Tipping Point How Little Things Can Make a Big Difference

Author: PCC
Publisher: PCC
ISBN: 8829507016
Format: PDF, Mobi
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The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Was der Hund sah

Author: Malcolm Gladwell
Publisher: Campus Verlag
ISBN: 3593421925
Format: PDF, ePub, Docs
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Cesar Millan ist der legendärste und bekannteste Hundeflüsterer der Welt. Selbst die bissigsten Dauerkläffer werden unter seinem Einfluss zu sanften Schoßhündchen. Doch immer wieder zeigt Millan mit seiner Arbeit: Das eigentliche Problem ist nicht der Hund, sondern der Mensch. Hunde brauchen Sicherheit und Struktur - ganz ähnlich wie Menschen in Beziehungen auch. Anders als bei Menschen, die allzuoft glauben, "es sei doch alles gesagt", funktioniert die Kommunikation mit Hunden nicht verbal, sondern über Körperhaltung, Stimmlage, klare Gesten. Und auch darauf reagieren wir Menschen intuitiv ganz genauso wie Hunde - nur dass es uns meist gar nicht bewusst wird. Malcolm Gladwells spannende Geschichte macht deutlich, wie sehr wir davon profitieren, "auf den Hund zu kommen" und uns die Tipps von Experten wie Cesar Millan zu Nutze zu machen. Lesen Sie die Titel-Geschichte aus Gladwells unterhaltsamer, gleichnamiger Sammlung!

David und Goliath

Author: Malcolm Gladwell
Publisher: Campus Verlag
ISBN: 3593420678
Format: PDF, ePub
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Wenn David auf Goliath trifft, hat er zwei Möglichkeiten: Spielt er nach dessen Regeln, wird er verlieren. Ist er bereit, die Regeln der Macht zu brechen, zwingt er den Riesen damit in die Knie. Malcolm Gladwell ist davon überzeugt: Underdogs sind Gewinner! In genialen Episoden von listigen Kriegsherren, halbstarken Basketballteams und inspirierten Softwareentwicklern zeigt der Kultautor, dass Triumph keine Frage der Größe, sondern der inneren Haltung ist. Gladwells hintersinniges Plädoyer für das Große im Kleinen ist zugleich ein Appell zum kreativen Ungehorsam. Nach der Lektüre dieses verblüffenden Buchs ist kein Riese mehr vor Ihnen sicher.

The Tipping Point

Author: Frederic P. Miller
Publisher: Alphascript Publishing
ISBN: 9786132900142
Format: PDF, Mobi
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. The Tipping Point: How Little Things Can Make a Big Difference is a book by Malcolm Gladwell, first published by Little Brown in 2000. Tipping points are the levels at which the momentum for change becomes unstoppable. Gladwell defines a tipping point as a sociological term: the moment of critical mass, the threshold, the boiling point. The book seeks to explain and describe the mysterious sociological changes that mark everyday life. As Gladwell states, Ideas and products and messages and behaviors spread like viruses do. The examples of such changes in his book include the rise in popularity and sales of Hush Puppies shoes in the mid-1990s and the precipitous drop in the New York City crime rate after 1990. Gladwell describes the three rules of epidemics (or the three agents of change) in the tipping points of epidemics.

Blink

Author: Malcolm Gladwell
Publisher: Campus Verlag
ISBN: 3593405008
Format: PDF, ePub
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Jeder kennt sie: Momente, in denen wir denken, ohne zu denken.Wir nennen sie Intuition oder Bauchgefühl. Aber sie sind viel mehr: Unser Gehirn arbeitet dann auf Hochtouren, um uns die richtigen Entscheidungen zu liefern. Malcolm Gladwell erklärt die Macht dieses Augenblicks und zeigt, wie wir unsere verborgene Intelligenz trainieren und besser nutzen können.

100 Statements about the Tipping Point

Author: Max Rell
Publisher: Lennex
ISBN: 9785458787697
Format: PDF, ePub, Mobi
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In this book, we have hand-picked the most sophisticated, unanticipated, absorbing (if not at times crackpot!), original and musing book reviews of "The Tipping Point: How Little Things Can Make a Big Difference." Don't say we didn't warn you: these reviews are known to shock with their unconventionality or intimacy. Some may be startled by their biting sincerity; others may be spellbound by their unbridled flights of fantasy. Don't buy this book if: 1. You don't have nerves of steel. 2. You expect to get pregnant in the next five minutes. 3. You've heard it all.

Quicklet on Malcolm Gladwell s The Tipping Point How Little Things Can Make a Big Difference CliffNotes like Summary and Analysis

Author: Scott James
Publisher: Hyperink Inc
ISBN: 1614646813
Format: PDF, ePub, Docs
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ABOUT THE BOOK "The world of the Tipping Point is a place where the unexpected becomes expected, where radical change is more than possibility." Malcolm Gladwell's The Tipping Point: How Little Things Can Make a Big Difference is an irreverent, fresh look at why some things become trends and others don't. We are all familiar with and a part of trends, fads, and cultural shifts, but often we don't understand them. It's easy to understand why specific things happen in our own lives, but most of us just stare off into space and shake our heads when we happen to think about why some shirt is in style or why a neighborhood is getting more dangerous. We don't know because there are too many moving parts to think about. In this book, Gladwell zooms in on the relatively microscopic people, aspects, and conditions that spread those trends. He uses the overarching metaphor of an epidemic as a visualization of how ideas spread. Do you know why suddenly some video of a little kid is everywhere on the Internet, or why Harry Potter became the most popular book in the world? Malcolm Gladwell thinks he does. For most of us, trends and ideas are just things that happen around us. Much of what Gladwell is doing makes causes and effects that are too big to think about more human and personal. In that way, he gives us something to grab hold of. It's as if he is taking massive spreadsheets and computer models of information and explaining them to you at a cocktail party over a martini. It works and he makes a lot of sense. Sitting there reading it over you'll think, "Yeah, of course. I already knew that' which is always the mark of a good explanation. Of course, it's impossible to ever know for sure why one fad happens and another doesn't make it out of the gate, but by the end of the book Gladwell has drilled down into the minutiae and created a compelling breakdown on how it generally works. We all understand things that we've never put into words quite succinctly. Gladwell is doing exactly that in this book. The strength of his pop science is that he gives concrete names to nebulous causes that create our world. EXCERPT FROM THE BOOK "The Tipping Point grew out of an article I wrote as a freelancer for Tina Brown at the New Yorker, who ran the piece and then - to my surprise and delight - hired me. Thank you, Tina." Malcolm Gladwell is a prolific writer who lives in New York. His books and articles generate a lot of conversation and debate because they dig into highly contentious and often unanswerable issues. He is a special contributor to The New Yorker magazine, where he writes about things like the science of cool hunting, race and sports, physical genius, the concept of moral hazard and health care, and the difference between puzzles and mysteries. He has published several popular books, including Blink and Outliers. His articles and books are often called pop science because he takes research, rearranges it, and uses it to draw new conclusions about why things happen in our world. Most often his topics are questions that can't be definitively answered or investigations of concepts that are unresolved while being somehow both common and mysterious. His writing is widely read and his breakdown of the "tipping point" concept has been widely referenced and utilized throughout marketing circles... The revolutionary part of this chapter is that he actually pins down the right size of a group to make it the most productive. He takes a deep look at Gore, a fabric innovation company. The company is divided into 150 or so person teams that are separated...