WordPress SEO Success

Author: Jacob Aull
Publisher: Que Publishing
ISBN: 0133804771
Format: PDF, ePub
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WordPress® SEO Success Search Engine Optimization for Your WordPress Website or Blog Hands-on, up-to-the-minute SEO techniques specifically for WordPress users! WordPress gives you amazingly powerful SEO tools: this hands-on guide will help you make the most of them! Written specifically for WordPress users, this guide covers all you need: built-in WordPress capabilities, third-party plugins, well-integrated web resources, and more. Whether you manage a large-scale site or a personal blog, Jacob Aull will help you integrate SEO into all you do, from strategy through optimization of existing content. New to SEO? Already do it for a living? Either way, WordPress SEO Success will help you drive the traffic you want--and the value you need! Build a complete SEO strategy--and a content plan that aligns with it Choose the best WordPress SEO tools and plugins for your needs Uncover quick, powerful ways to improve your site Identify and research keywords far more effectively Reflect SEO in architecture via site mapping and marketing funnels Sensibly manage the inevitable tradeoffs of optimization Improve SEO even if you’re running a free WordPress.com blog Leverage content themes and keyword-driven blogging techniques Optimize “blog-meets-website” and “multiple blogs+sites” deployments Strengthen your rankings by intelligently using social media Optimize your sites for smartphones and tablets Measure performance via free analytics--including mobile analytics Integrate organic SEO with paid advertising Avoid today’s worst SEO blunders Jacob Aull, principal of Zen Fires Digital Marketing, has been in Internet marketing since the label existed. He began doing web design and branding in the late ‘90s as an agency partner. While transitioning deeper into online and search marketing, he earned an M.S. in marketing from Georgia State’s Robinson College of Business in 2009. There he customized his own degree program, executing an independent capstone thesis on social media marketing. In 2010, the university asked him to write and teach its first course on social media marketing, which he continues today. Aull edited Prentice Hall’s first social media marketing textbook, and wrote its accompanying instructor’s manual. He co-founded and chaired the Atlanta Interactive Marketing Association Social Media SIG, and speaks widely on social and search marketing.

WordPress Search Engine Optimization

Author: Michael David
Publisher: Packt Publishing Ltd
ISBN: 1785887807
Format: PDF, Kindle
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A complete guide to dominating search engines with your WordPress site About This Book Everything you need to get your WordPress site to the top of search engines and bring thousands of new customers to your blog or business Learn everything from keyword research and link building to customer conversions, in this complete guide Packed with real-word examples to help get your site noticed on Google, Yahoo, and Bing Who This Book Is For This book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you can implement most of the tips in this book without any coding experience. What You Will Learn The elements that search engines use to rank websites—and how to optimize your site for premium placement Harness social media sites to extend the reach of your site and gain more visitors Discover the high-volume, high-value search phrases that customers use when searching for your products or services Avoid dangerous black-hat optimization techniques and the people who advocate and purvey them Build high-quality, high-value links from other websites to raise your rankings in search engines Create optimized and engaging content that both search engines and readers will love Avoid common SEO mistakes that can get your site penalized by search engines In Detail WordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business. WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book. Style and approach This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way.

Wordpress SEO 2017

Author: Andy Williams
Publisher: Createspace Independent Publishing Platform
ISBN: 9781544023380
Format: PDF, ePub, Mobi
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Wordpress SEO 2017 is an up-to-date book that will teach you how to optimize your Wordpress website for Google and other search engines. Wordpress is a fantastic platform for building websites, but can produce a lot of SEO challenges. Most notable is the duplicate content issues that can get your site penalized by the search engines. Create one post, add a few tags, and post it into a couple of relevant categories. All of a sudden you may have over a dozen pages on your site with the exact same article! But there is an easy solution to the duplicate content issues. Wordpress SEO 2017 will teach you how to set up your Wordpress website in an efficient and search engine friendly manner, to minimize duplicate content and to maximize your exposure in the search engines. In the book you will learn: * Why a good web host is a must and how to test a host for reliability and page load times. * What is a CDN and why should you use one. Some web hosts provide this for free! * What to look for in a Wordpress theme, and how to set it up for minimal content duplication. * The importance of using Google's Search Console, Analytics and Webmaster Guidelines. * The Wordpress settings that affect your SEO efforts, and how to set these up properly. * How to use some essential plugins to help you with your Wordpress SEO as well as several non-essential, though highly recommended Wordpress plugins. * How to use of category and tag pages as powerful ranking pages without the duplication problems that force most webmasters to noindex these power pages. * How to create a navigation system on your site that will keep visitors and Google happy, including the importance of dynamic navigation system (and how to implement them). * Whether you actually need a robots.txt file. * The difference between posts and pages, and how to use each to their strengths. * Whether you need www. at the start of your domain name. * How to set up the homepage, as you want it. * About site-wide considerations, and how to use the nofollow tag on certain pages. * The importance of good post excerpts. * How to schedule posts. * My checklist for creating high quality, SEO content for my own sites. * How to install, setup and use the best SEO plugin out there. * How to install and configure a plugin that will speed up page load times. * And much, much more... This book will teach you up-to-date, Wordpress SEO that will give your site a competitive advantage. About the Author Andy Williams has been teaching search engine optimization and Wordpress for over a decade. As an ex-Science teacher, Andy has the knack of simplifying complex topics to make them more easily accessible to everyone.

WordPress For Dummies

Author: Lisa Sabin-Wilson
Publisher: John Wiley & Sons
ISBN: 1118383168
Format: PDF, Mobi
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The popular guide to WordPress, fully updated to help you get blogging Join the millions of bloggers who rely on WordPress, the popular and free blogging platform. This guide covers all the features and improvements in the most up-to-date version of WordPress. Whether you are switching to WordPress from another blogging platform or just starting your first blog, you'll find lots of advice in this friendly guide. With this easy-to-follow book, you?ll be able to take full advantage of the flexibility and usability of WordPress. WordPress is a state-of-the-art blog platform that emphasizes aesthetics, web standards, and usability Shows what it takes to set up and maintain a blog with WordPress and how to use all the new features Covers the changes and improvements to the latest release of WordPress Written by WordPress expert Lisa Sabin-Wilson, this guide helps bloggers take advantage quickly and easily of everything this popular blogging tool has to offer.

SEO Made Easy

Author: Evan Bailyn
Publisher: Que Publishing
ISBN: 0133408353
Format: PDF
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Today’s SEO Secrets in Plain English: What to Know, What to Do, How to Win! This book is a revised and updated version of the acclaimed Outsmarting Google: SEO Secrets to Winning New Business by Evan Bailyn How do people find you? They search. Simple, right? So, why does Search Engine Optimization seem so complicated? Search engines and consultants love it that way. If you don’t understand SEO, you’ll pay big bucks for a job you could easily do yourself…if you read SEO Made Easy ! Evan Bailyn has spent his days uncovering secret search engine rules and finding new ways to outsmart them. Now, he has distilled those secrets into real, gritty, proven, simple tactics for grabbing top spots at Google, Yahoo!, and Bing. From earning trust to improving conversion rates, all you need to build a thriving business with search is here! • Build online trust, the #1 currency of search success • Supercharge your results with all five key ingredients of Google optimization • Reel in links with 17 up-to-the-minute, link-building strategies • Use the Nuclear Football: today’s #1 technique for attracting targeted traffic • Track traffic, engagement, conversions, and the effectiveness of each site element • Escape dangerous new myths of Google optimization and avoid disastrous “black hat” SEO techniques • Systematically convert strong SEO results into real paying customers • Prepare for the revolution in social search that’s barreling toward you • Use keyword tools to uncover underserved, high-profit business niches • Leverage your content investments to forge powerful new relationships and partnerships

WordPress Search Engine Optimization

Author: Michael David
Publisher: Packt Publishing Ltd
ISBN: 1785887807
Format: PDF, ePub, Mobi
Download Now
A complete guide to dominating search engines with your WordPress site About This Book Everything you need to get your WordPress site to the top of search engines and bring thousands of new customers to your blog or business Learn everything from keyword research and link building to customer conversions, in this complete guide Packed with real-word examples to help get your site noticed on Google, Yahoo, and Bing Who This Book Is For This book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you can implement most of the tips in this book without any coding experience. What You Will Learn The elements that search engines use to rank websites—and how to optimize your site for premium placement Harness social media sites to extend the reach of your site and gain more visitors Discover the high-volume, high-value search phrases that customers use when searching for your products or services Avoid dangerous black-hat optimization techniques and the people who advocate and purvey them Build high-quality, high-value links from other websites to raise your rankings in search engines Create optimized and engaging content that both search engines and readers will love Avoid common SEO mistakes that can get your site penalized by search engines In Detail WordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business. WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book. Style and approach This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way.

Search Engine Optimization For Dummies

Author: Peter Kent
Publisher: John Wiley & Sons
ISBN: 111839612X
Format: PDF, Kindle
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Increase your online ranking with this beginner guide to SEO! Search engine optimization (SEO) is an integral part of getting a site to rank high in the various search engines in order to attract potential customers. With this new edition of a bestseller, you?ll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among search engines and draws high-volume traffic. Covers search engine basics to help you get started Introduces new coverage on content marketing and reuse, new tracking tools, platform management, and reputation management Details ways to build search-engine friendly sites, register your site with directories and indexes, and use analysis tools to track results Explains how to use link popularity in order to boost rankings Zeroes in on advertising your site by using pay-per-click options Search Engine Optimization For Dummies, 5th Edition is the fun and friendly place to start learning how to move your site to the top of the rankings.

Search Engine Optimization All in One For Dummies

Author: Bruce Clay
Publisher: John Wiley & Sons
ISBN: 1118119134
Format: PDF, ePub, Mobi
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Ten minibooks cover all you need to know about search engine optimization Search engine optimization (SEO) is an essential tool for getting a handle on web site promotional tactics and tools. With this complete reference, you'll explore issues not covered anywhere else, including international SEO, how to optimize servers for SEO, and much more. Ten separate books join forces to provide you with a comprehensive, straightforward guide to the benefits, details, and tricks of SEO. Coverage devotes time to topics such as keyword strategy, competitive positioning, SEO web design, search marketing, and more. You'll also look at how search engines work and how to create content, link, optimize the foundations, and analyze results. Details the capabilities and benefits of search engine optimization (SEO) for gauging the success of online promotional tactics and tools Explains how search engines work, nuances of keyword strategy, how to deal with competitive positioning, and more Walks you through working with SEO web design, creating content, linking, optimizing the foundations, and analyzing results Touches on topics not covered anywhere else, including international SEO and optimizing servers for SEO Search no further! This book is one-stop shopping for everything you need in order to start your engine and embrace the potential of SEO today.

Internet Marketing

Author: Jerry Kershen
Publisher:
ISBN: 9781541096950
Format: PDF
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This book is TRIPLE the value, containing THREE Manuscripts inside ONE book! Included in the "Internet Marketing" 3-in-1 "Superbook" Are The Following Three Best Sellers: WordPress Learn how to build a digital presence for your business! Don''t think you can have a presence in today''s digital age? Don''t know where to start? You can begin building your website and blog today with an easy-to-follow step by step process! The importance and ins-and-outs of WordPress and how to use it How to define and achieve your website''s goals How to boost your brand by using your website What elements are essential to creating a website that represents your brand The importance of a website theme and design How to build awareness for your website How to improve your audience engagement through design The essential steps in creating a website and how to implement them What will separate you from the competition How to set up your website and create essential pages How to measure your success The benefits of having a website or blog How to learn more about your customers and connect better with them Blogging Want to make money on the Internet? Tired of slaving over a 9-5 job? Want to learn the secret to creating a successful blog that can build your wealth? You can begin building your passive income with an online blog today by following a concise and simple step by step process. The importance of preparation and what you''ll need to start How to create content that will grab an audience and create buzz The elements needed to build and establish a niche How to leverage advertisements on your blog to create profits The importance of marketing and how to turn it into profits How to transform your blog into an online store The different methods you can use to make money off your blog and how to apply them The ins-and-outs of online advertisements and how it can benefit you How to convert visitors into email subscribers How to drive traffic and build subscriptions The benefits of having a passive income How to build a successful blog and continue to drive that success SEO Marketing With SEO Marketing: 10 Proven Steps to Search Engine Optimization Traffic From Google, you will learn the secret of improving your online presence and build traffic. Today, search engine optimization (SEO) is essential for driving online traffic. Without it, it is incredibly difficult for you to create an online presence. By leveraging SEO tactics, you can increase your website traffic, obtain a higher return on investment (ROI), and create a better user experience on your website. With the proper guidance, you can easily implement an SEO strategy to your business and quickly harvest the benefits! The essence and importance of Search Engine Optimization The relationship between SEO and digital presence How you can leverage keywords to garner traffic How to make your website user friendly What title tags and meta tags are and how to use them The importance of online user experience How to keep your audience from leaving your website How to use SEO to market your business How to acquire quality links How to bring an audience to your website with SEO How to improve your online presence using keywords and your domain name The importance of content building How to integrate SEO to your blog and content How to add a blog to your website How to build a relationship with your audience Take advantage and get more VALUE for your money''s worth. Scroll to the top and get your copy now

Wordpress

Author: Arnold De Vries
Publisher: Createspace Independent Publishing Platform
ISBN: 9781542592536
Format: PDF, ePub, Mobi
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Double Book Bundle: WordPress Website Creation & Search Engine Optimization (SEO) WordPress Website Creation Is Super Simple - Even in 2017!You thought that making a website required complicated knowledge of HTML coding and was only for technological whizzkids? Think again, because WordPress provides you with an opportunity to make websites from scratch, without much prior knowledge required. And with the information you will find in the Search Engine Optimization book, you will have your website driving targeted traffic in a matter of days or weeks. Book 1: WordPress For BeginnersThis first book will introduce you to the interface, recommended plugins, and all the other website setup essentials. The information you will learn in this WordPress book will give you all the tools needed to get going making your first real website or blog! What you will learn in this book: Basics - Why We Use WordPress Managing Hosting How To Choose and Where to Get a Domain Name Exactly How To Set Up A WordPress Installation What WordPress Themes to Choose for Specific Website Needs Understanding the WordPress Dashboard / Interface Which Essential Plugins to Install On Your WordPress Website How to Add Content Efficiently To Your Site Tips & Tricks for a Succesful WordPress Website or Blog Book 2: Search Engine Optimization (SEO)This second book will introduce you to what Search Engine Optimization (SEO) is, how it can help you, but will also show you step by step what the best practices are. And everything is optimized for Google's current algorithm. The information you will learn in this SEO book will give you all the tools needed to get the competitive edge in the search rankings with your website! What you will learn in this book: Exactly What SEO Is & How It Can Improve Your Website Success All Relevant Methods of 'Doing SEO' Best Practices In On-Page & Off-Page Website Optimization How To Do QUALITY Link Building For Your Website How To Rank High In Local Google Rankings (Perfect For Local / Small Businesses) Understanding What NOT To Do In SEO A Precise Explanation of Anchor Text (And Why You Need To Use It) Step By Step Best Practices For Effective Keyword Research Tips & Tricks For A Succesful SEO Performance In 2017 Making WordPress Sites In 2017Even in the present day and age, you can certainly create a popular blog or website from scratch using WordPress. Many hundreds of thousands of websites online are managed using WordPress, including a lot of the sites you would likely visit on a daily basis! Does SEO still work in 2017?Even in the present day and age, you can certainly create a blog or website from scratch and generate tons of traffic with just SEO. Using the strategies explained in this book, you can improve your website traffic in a matter of weeks. However, this will only work if you actually implement what is taught to you in this book bundle. Ready to start your online journey? Then click the ADD TO CART button at the top of this page to get started with learning about website building and SEO immediately!